Ethos,logos,pathos: Strategies of persuasion in social/environmental reports

Higgins, Colin; Walker, Robyn

doi:10.1016/j.accfor.2012.02.003

Cited by 227 publications

(377 citation statements)

References 76 publications

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“…One mining company revealed that, while they were a member of various industry groups, they did not engage widely: Discussion of sustainability, when probed, was framed according to a 'weak' discourse that reflects a technocentric view of sustainability (Gladwin, Kennelly, & Krause, 1995;Olsen, Lodwick, & Dunlap, 1992). This discourse stands in contrast to 'strong' sustainability and is also different to a ' middle 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 ground' discourse that permeates many business organisations (Higgins & Walker, 2012). As shown in Table Three, these companies used few discursive references to strategy, stewardship, commitments, values, responsibility, emphasising instead efficiency, compliance, risk and instrumentality.…”

Section: Organisational Interactions and Field Formationsmentioning

confidence: 99%

Is Sustainability Reporting Becoming Institutionalised? The Role of an Issues-Based Field

2015

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Section: Organisational Interactions and Field Formationsmentioning

confidence: 99%

Is Sustainability Reporting Becoming Institutionalised? The Role of an Issues-Based Field

2015

Self Cite

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“…The most similar approach is in Higgins and Walker's (2012) work, but, they employ a classical rhetorical analysis (ethos, logos and pathos) which is different from this thesis, as this thesis employs a political technique of rhetorical redescription to identify the impact of substituted elements (Skinner, 2002a). Thus, I adopt a political focus in its discussion and examination of discursive constructions of SEA in a Brazilian corporation.…”

Section: Introductionmentioning

confidence: 99%

“…In this thesis, particularly, political elements to discuss the SEA's discursive constructions are expanded with the use of DT. Rhetoric is an element discussed in Higgins and Walker' (2012) work. Higgins and Walker (2012) examine the discourse of responsible and sustainable companies of three New Zealand companies to show strategies of persuasion that sustain the "middle ground" discourse of "reasonable" and "trustworthy" corporations (p. 194).…”

Section: Introductionmentioning

confidence: 99%

“…Rhetoric is an element discussed in Higgins and Walker' (2012) work. Higgins and Walker (2012) examine the discourse of responsible and sustainable companies of three New Zealand companies to show strategies of persuasion that sustain the "middle ground" discourse of "reasonable" and "trustworthy" corporations (p. 194). Few Brazilian studies debate the discursive constructions of an organisation's SEA.…”

Section: Introductionmentioning

confidence: 99%

“…The previous literature (Milne et al, 2009;Mäkelä, 2013;Mäkelä & Laine, 2011;Higgins & Walker, 2012) used different theoretical foundations. Each study illustrates within their conclusions that the adoption of a different ontic lens (theoretical, contextual and organisational interpretation) resulted in various understandings of SEA.…”

Section: Introductionmentioning

confidence: 99%

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Discursive constructions of social and environmental accounting in Brazil: the case of Petrobras.

Voss¹

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SÃO PAULO 2016Autorizo a reprodução e divulgação total ou parcial deste trabalho, por qualquer meio convencional ou eletrônico, para fins de estudo e pesquisa, desde que citada a fonte. Eu dedico esta tese à minha amada mãe, pelo esforço e dedicação.Ela é meu grande exemplo de superação e amor. AGRADECIMENTOSAos que me apoiaram nessa jornada,Grandes amigos e fiéis parceiros para a conclusão desse trabalho.Desejo muita paz no coração, esperança em momentos difíceis,Saúde sempre e alegria para um mundo melhor.Boas energias! "One of the central tenets of Hegemony and Socialist Strategy is the need to create a chain of equivalence among the various democratic struggles against different forms of subordination. We argued that struggles against sexism, racism, sexual discrimination, and in the defence of the environment needed to be articulated with those of the workers in a new left-wing hegemonic project. To put it in terminology which has recently become fashionable, we insisted that the Left needed to tackle issues of both 'redistribution' and 'recognition'. This is what we meant by 'radical and plural democracy'" problematização, explicação retrodutiva, lógicas (sociais, políticas e fantasmáticas), articulação e crítica. Os resultados sugerem que a hegemonia do desenvolvimento econômico opera para obscurecer retoricamente o desenvolvimento da sustentabilidade que mantém o core business da Petrobras igualmente concebido como acumulação de capital. Igualmente, essas articulações também ilustram como as construções de CSA operam para servir o propósito da empresa com pouca (ou nenhuma) profunda mudança na integração com a sustentabilidade. A literatura brasileira de CSA sustenta o status quo de políticas de mercado neoliberais que operam para proteger a dominante abordagem do business case para manter a agenda de geração de riqueza num cenário de necessidade sociais e ambientais. As articulações do estudo de caso manifestaram essas políticas, por exemplo, em relação à corrupção, no qual envolveu superfaturamento de contratos e práticas insustentáveis relacionadas ao uso de combustíveis fósseis os quais demonstraram que há antagonismo entre ação e disclosure. O escândalo de corrupção que surgiu após as divulgações de CSA marcou a natureza retórica do disclosure em que recursos financeiros subtraídos da empresa para partidos políticos e empreiteiras esconderam fatos através de disclosures incompletos. As articulações da CSA deturpam um contexto amplo dos significados associados com a sustentabilidade, que restringiram as construções da CSA para principalmente servir e representar a intenção dos grupos mais poderosos. A significância da CSA é, portanto, limitada para representar interesses particulares. O estudo argumenta por mais estudos críticos já que a limitada literatura brasileira sobre CSA mantém uma 'distância segura' de substantivas críticas das construções de CSA e suas articulações no contexto brasileiro. A revisão da literatura e o caso da Petrobras ilustram a variedade de nomes, instituições e práticas art...

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Rhetorical Analysis in Management and Organizational Research, 2007–2017

Browning¹,

Hartelius²

2018

The Handbook of Organizational Rhetoric and Communication

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Ethos,logos,pathos: Strategies of persuasion in social/environmental reports

Cited by 227 publications

References 76 publications

Is Sustainability Reporting Becoming Institutionalised? The Role of an Issues-Based Field

Is Sustainability Reporting Becoming Institutionalised? The Role of an Issues-Based Field

Discursive constructions of social and environmental accounting in Brazil: the case of Petrobras.

Rhetorical Analysis in Management and Organizational Research, 2007–2017

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