How to Maximise Spatial Presence: Design Guidelines for a Virtual Learning Environment for School Use

Rieger, Marc Bastian; Risch, Bjorn

doi:10.1109/tvcg.2023.3247111

Cited by 3 publications

(1 citation statement)

References 24 publications

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“…Specifically, this study claims that implementing and using ICTs, such as a virtual learning environment (VLE), depends on franchise’s acceptance and e-learning systems’ elements. However, although research has analyzed the concept of VLE in different contexts, such as education (Chanmi Hwang and Song, 2023; Rieger and Risch, 2023) and health (Schott et al , 2023), empirical insights on franchising systems are almost completely absent. Although abundant research has been developed on the use of ICTs in franchising, it is observed that the contribution and challenges of specific ICTs for knowledge sharing remain unclear (Pandey et al , 2021; Chen et al , 2013) and underrepresented in empirical studies (Nguyen and Burgess, 2014; Bernal et al , 2020) missing enough normative information to guide franchising systems to decide about the more appropriate ICT to facilitate knowledge sharing.…”

Section: Introductionmentioning

confidence: 99%

The role of ICTs for knowledge sharing in franchising networks

Rocha,

Pacheco,

Silvério

et al. 2023

JBIM

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Purpose Despite the significance of knowledge sharing for competitive advantage in networked businesses like franchising systems, there is a lack of comprehensive understanding regarding the strategic value of knowledge sharing in the context of franchising. In particular, the specific contribution of information and communication technologies (ICTs) in facilitating interorganizational knowledge exchange among franchising members remains inadequately understood, particularly in emerging economies. Therefore, this study aims to explore the mechanisms involved in the knowledge-sharing process facilitated by a virtual learning environment (VLE) within franchising networks and examine the role of VLEs in facilitating knowledge. Design/methodology/approach This study uses a multiple-case study approach involving 24 franchisees and the franchisor within a Brazilian franchising network operating in the furniture market to examine the role played by a VLE. Findings The results of the study reveal that the introduction of a VLE has played a significant role in fostering enhancements in the knowledge-sharing process among the franchisor and franchisees in the network. Moreover, the results indicate that VLEs play a significant role in overcoming geographical obstacles, thereby enabling efficient knowledge sharing between franchisees and franchisors operating in extensive territorial contexts. Finally, findings indicate that intracommercial competition acts as a prominent barrier, leading to low levels of cooperation and knowledge-sharing intent among franchisees within the network. Originality/value This study contributes to the existing knowledge by enhancing the understanding of how ICTs can facilitate knowledge sharing in organizations operating within franchising systems. Furthermore, this paper advances the comprehension of the role of networking franchising configuration and governance in supporting organizational improvements. Additional actionable insights are provided.

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