How port aesthetics affect destination image, tourist satisfaction and tourist loyalty?

Abstract

Purpose This study aims to examine the linkages between port aesthetics, destination image, tourist satisfaction and tourist loyalty in Hong Kong. Design/methodology/approach To achieve this objective, the authors surveyed 247 tourists in Hong Kong. Using factor analysis and structural equation model (SEM) to identify the constructs of port aesthetics and analyze its relationship with destination image, tourist satisfaction and tourist loyalty. Findings Five-port aesthetics constructs were identified, namely, leisure and culture, design and cognition, atmosphere, recreational facilities and memory. The results of SEM revealed the following: port aesthetics positively influenced destination image; destination image positively influenced tourist satisfaction; and tourist satisfaction had a positive influence on tourist loyalty. This research also found that the indirect effect of port aesthetics on tourist loyalty via destination image and tourist satisfaction. Originality/value While the environmental qualities of a port could potentially affect destination image, tourist satisfaction and loyalty, this study developed and validated a measurement instrument of perceived port aesthetics from a tourist’s perspective. Specifically, this research proposed a structural model to explain the relationships between port aesthetics, destination image, tourist satisfaction and loyalty.

The Effect of Perceived Service Quality, Perceived Value, Destination Image, Attitude to Visiting Behavior, Tourist Satisfaction on Tourist Loyalty

“…This is due to tourists believe that the higher the value that tourists feel or the service value after visiting Teluk Hijau beach in Banyuwangi, the higher the satisfaction that tourists feel. Hasan et al (2020) and Lu et al (2020) reveal that tourist satisfaction has a positive effect on tourist loyalty. This is because tourists believe that satisfaction with Teluk Hijau beach in Banyuwangi can increase customer loyalty to the beach.…”

Antesenden Kepuasan dan Konsekuensi Terhadap Loyalitas Wisatawan Nusantara ke Daya Tarik Wisata Ulun Danu Beratan Tabanan

“…Indikator yang memiliki nilai tertinggi adalah pemandangan alam dan Penelitian ini didukung oleh penelitian sebelumnya yang menyatakan bahwa terdapat pengaruh citra yang signifikan terhadap loyalitas wisatawan (Çoban, 2012;Loi et al, 2017;Lu et al, 2020;Le et al, 2020) Beratan. Penelitian ini didukung oleh penelitian sebelumnya yang menyatakan bahwa terdapat pengaruh kepuasan yang signifikan terhadap loyalitas wisatawan (Lamidi dan Rahadhini, 2013;Munhurrun et al, 2015;Loi et al, 2017;Lu et al, 2020;Susanthy, 2020).…”

“…terhadap loyalitas wisatawan. Penelitian ini mendukung penelitian terdahulu yang menyatakan kepuasan memediasi secara parsial pengaruh kualitas daya tarik terhadap loyalitas wisatawan (Loi et al, 2017;Naira dkk., 2019;Lu et al, 2020).…”

“…Sebelumnya, belum terdapat kajian mengenai kualitas, citra, kepuasan, dan loyalitas wisatawan ke daya tarik wisata ini. Berdasarkan dari penelitian sebelumnya (Zhang et al, 2014;Jeong dan Kim, 2019;dan Lu et al, 2020) yang membahas mengenai pentingnya pengaruh kualitas, dan citra terhadap kepuasan, dan loyalitas wisatawan yang berkunjung. Dalam hal ini manajemen, dan pengelolaan operasional di lapangan dapat dengan baik mempersiapkan daya tarik wisatanya untuk menyambut kedatangan wisatawan kembali yang sebelumnya sempat tutup pada tanggal 20 Maret sampai 20 Juli 2020 atas himbauan Gubernur Provinsi Bali untuk mengurangi penyebaran wabah virus Covid-19.…”

The Impact of Tourism Destination Image on Tourist Behavioral Intention through Tourist Satisfaction: Evidence from the Ramelau Mountain, Timor-Leste

“…Tourist satisfaction is the joyful experience of tourists after visiting a tourist destination. Or positive feelings of tourists during the visit to a destination which in turns lead to stimulate tourist behavioral intention (Lu et al, 2020). Quality tourist trips enhance tourist satisfaction and create positive behavioral intention to take decision to revisit the same destination (Bigné et al, 2001;Saini & Arasanmi, 2020).…”