Abstract:Ludruk is one of the local cultures of East Java that still survives in some areas to this day. This article attempts to describe the innovation strategy and local ludruk management of Toyomarto Village that is adaptive to the pandemic. In addition, this research is also an implementation of efforts to preserve and maintain local arts in East Java. One area in East Java that still preserves Ludruk culture is Toyomarto Village, Singosari District, Malang. The demands of the times require that the performing art… Show more
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