Health and safety protocols and guest satisfaction of resort hotels in Batangas province

Abstract

This study aimed to assess the Implementation of Health and Safety Protocols and Guest Satisfaction of Resort Hotels in Batangas Province. Specifically, this study sought answers to the following questions on the profile of the customer-respondents; assess level of resort implementation in managing health and safety protocols during pandemic; determined level of guest satisfaction; tested the difference on the responses on level of resort hotel implementation on health and safety protocols and guest satisfaction when grouped according to profile variables; tested significant relationship between the variables on health and safety protocols and the level of guest satisfaction; Proposed action plan for better implementation based on the results. A descriptive-quantitative research design was utilized in the study, with 402 guests from 20 staycation resort hotels serving as participant. It was found out that resort hotel guest-customers in Batangas Province are belonging to the group of Generation Z. The female respondents have significantly higher rates of observation than male respondents. The result showed that resort hotel guests who have visited at least one resort hotel have significantly higher observations on the implementation of health and safety protocols in their rooms, housekeeping, and reception and concierge compared to those who have visited two or more resort hotels local tourist fond of visiting resort hotel for leisure. Area on health and safety protocols and guest satisfaction appropriate demand of action plan for better implementation.