2016
DOI: 10.1111/joms.12190
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Global, Local, or Regional? The Locus of MNE Strategies

Abstract: This paper provides an overview of the main insights arising from the 'regional strategy' literature. It also develops the contours of a new, rich research agenda for future international strategy scholarship, whereby the region should be introduced as an explicit, third geographic level of analysis, in addition to the country-level and the global level. Regional strategy analysis requires a fundamental rethink of mainstream theories in the international strategy sphere. This rethink involves, inter alia, inte… Show more

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Cited by 129 publications
(121 citation statements)
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References 81 publications
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“…transferable across regions, as explained in regional strategy theory (Oh & Rugman, 2012;Verbeke & Asmussen, 2016). Additionally, our finding underlines the need to differentiate both managerial resources and the productive services these resources can provide when applying Penrosean logic in the context of firm internationalization.…”
Section: Geographic Patterns Of International Expansion and Divestmentmentioning
confidence: 79%
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“…transferable across regions, as explained in regional strategy theory (Oh & Rugman, 2012;Verbeke & Asmussen, 2016). Additionally, our finding underlines the need to differentiate both managerial resources and the productive services these resources can provide when applying Penrosean logic in the context of firm internationalization.…”
Section: Geographic Patterns Of International Expansion and Divestmentmentioning
confidence: 79%
“…By integrating insights from regional strategy theory to clarify certain boundary conditions of Penrosean logic in the context of international firm growth, we also respond to calls for a rethinking of existing theories on the basis of regional strategy theory (Verbeke & Asmussen, 2016). Our analyses and findings suggest that differences between regions affect both the services required and the services provided by the managerial resources of firms that operate across geographic regions.…”
Section: Discussionmentioning
confidence: 97%
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