Forms of technostalgia: Understanding cultures of the obsolete

Abstract

The term ‘technostalgia’ refers to a range of admittedly quirky and often collectible devices that frequently hit the market, promising customers the experience of past technology in the present. Using this marketing trend as a starting point, this article attempts to trace ‘other’ technostalgias in their plurality elsewhere in order to plump the philosophical dimensions of the concept. Upon unpacking the underlying structure of technostalgia (in terms of subject–object relations, as social practice, etc.), we may relocate the technological subject within the global–local horizon and rethink the social history of technology as a history of becoming-obsolete – i.e. a history of what we may do (or not do) with the fate of ‘becoming-obsolete’ other than being subjected to it. To this effect, the article describes the structure of technostalgia not once but thrice and from three different vantage points: the first being the most evident and ‘first’ market version of technostalgia, the second being technostalgia as contemporary art practice in the form of hand-drawn or graphic non-fiction narratives, and the third being technostalgia as a historical ‘incident’ of sorts related to the advent of photography against the colonial context.