Financial resources and corporate reputation

Abstract

Purpose -The purpose of this paper is to identify convergent elements between corporate reputation and financial resources. The paper seeks to draw parallels between corporate reputation management and corporate financial management in order to define common management principles. Design/methodology/approach -In this paper, the analogy-based approach is used to identify similarities in the functions and risks between corporate reputation and financial resources. This approach is the prerequisite for defining common management principles. Findings -The paper proposes some arguments in favour of common functions and risks thesis of corporate reputation and financial resources. The finding of common functions and risks opens the way for an analysis of common principles in corporate reputation management and corporate finance management.Research limitations/implications -Cross-fertilization between corporate communication and reputation and corporate finance can encourage effective evolution over time of the common management principles. The limitation of the research is the parallelism between two types of resources which traditionally belong to different subjects/disciplines. Cultural barriers may oppose the acceptance of this unusual juxtaposition of resources. Practical implications -The use of these common principles allows for the development of an appropriate cultural background of managers. It could create advantages both for large companies and small businesses. The shared cultural background and language should serve to improve interaction and dialogue among managers on an intra-and inter-organizational levels. Originality/value -The parallels between corporate reputation and financial resources; the common management principles of these different resources; and their theoretical-conceptual and practical implications, are entirely new topics in literature.

Financial Sustainability and Corporate Social Responsibility Under Mediating Effect of Operational Self-Sustainability

“…The resource-based view generates a competitive advantage and signals to shareholders and investors who want to make future contracts with the firm (Sweeney, 2009). Prior studies (Brammer and Pavalin, 2006;Sweeney, 2009;Siano et al, 2010) found a positive association between enterprise reputation and financial performance. Therefore, a firm's good reputation enhances share market values, and people trust the firm's information, whereas a lousy reputation reduces the market value of products and services.…”

A review of the uses of corporate reputation: Different perspectives and definitions

“…Similarly, Shkolnikov et al (2004) declare that corporate reputation is used as a value-creating mechanism. Corroborating, Smith (1994) averred that corporate reputation is commonly drawn as a tool for the development of organisational value. Roberts and Dowling (2002) also say that corporate reputation is used to express a firm's strategic value.…”

“…In terms of practical implications, Siano, Kitchen and Confetto (2010) suggested that the use of corporate finance management and corporate reputation management (e.g., organisation development management, cooperative management, risk management, crisis management) helps firms develop an appropriate cultural background to assist managers in maintaining corporate reputation. The integration of corporate finance with corporate communication and reputation allows firms to provide better training for managers in a deeper cultural environment, creating advantages for both large and small companies.…”

Good Governance and Integrity: Academic Institution Perspective

“…Bosoa et al (2017), defined financial resources as the utilisation of financial capital that can be changed by the organisations to achieve their goals. On the other hand, Siano, Kitchen, and Confetto (2010) mentioned that financial resources make up the capital, land and labour that signify the element of production.…”