“…In the baking industry, lipids provide characteristics such as tenderness, moistness, mouth feel, lubricity, flavor, structure, and shelf life (Baldwin et al, 1971;Ghotra et al, 2002;Rogers, 2004;Stauffer, 1998;Wainwright, 1999). The lipids promote the air incorporation during mixing to give a softer structure and avoid a dry mouth feel.…”