Factors Influencing Entrepreneurial Intention of University Students in China: Integrating the Perceived University Support and Theory of Planned Behavior

Abstract

Entrepreneurial education has always played an important role in developing entrepreneurship. In recent years, China has been emphasizing the integration of innovative entrepreneurship concepts into university curricula. Entrepreneurial education can also contribute to the sustainability of business development. In the context of “mass entrepreneurship and innovation”, entrepreneurial education is important to promote the restructuring of the economic and business model, enhance the development momentum, and follow the innovation-driven development path. However, whether the promotion of entrepreneurial education will lead to entrepreneurial intentions of college students, and thus, specific proposals for the promotion of the entrepreneurial education model remains unclear. Therefore, this study adopted the theory of planned behavior perspective coupled with perceived university support to extend the theory of planned behavior framework and explain the effect of such support on student entrepreneurial intention. The study results revealed that perceived university support significantly affected student attitude toward entrepreneurship, which signaled universities’ critical role in establishing entrepreneurial spirit in students. A significant effect on behavioral control was also observed for perceived university support. Regarding the effects of perceived university support on attitude toward entrepreneurship and behavioral control, the results revealed the effect was far greater on attitude than on behavioral control. Such intention was not directly affected by subjective norms. Therefore, a scientifically rational entrepreneurship course system is critical for effective entrepreneurship education. Overall, encouraging students to engage in the continuous process of entrepreneurship through entrepreneurship courses can concurrently benefit overall economic and social development.

Safe Sexual Behavior Intentions among College Students: The Construction of an Extended Theory of Planned Behavior

“…In the TPB model, Ajzen [33] suggested that perceived behavioral control can affect behavioral intentions and directly affect actual behavior, because even if a person wants to do something, doing so requires actual behavioral control. Studies have reported that behavioral control affects students' behavioral intentions [20,25,29]. Therefore, we proposed H3 as follows: H3: The behavioral control of college students significantly influences their sexual intentions.…”

“…For example, sex education from family members and the transfer of sexual knowledge among friends or colleagues can change college students' views on certain behaviors (e.g., sexual behavior). Research has revealed that behavioral intentions can be influenced by both subjective factors and the environment [29][30][31][32]. Therefore, we proposed H2 as follows: H2: The subjective norms of college students significantly influence their sexual intentions.…”

Inclusive Leadership and Career Sustainability: Mediating Roles of Supervisor Developmental Feedback and Thriving at Work

“…One data sample consisted of a single questionnaire completed by one person. We received 385 questionnaires between August and November 2020, and 22 were excluded because they did not meet completeness and normative requirements (Su et al, 2021). In total, 363 valid questionnaires were obtained, a valid response rate of 94.28%.…”

“…SEM-PLS was employed for the measurement and structural model analysis mainly because it, compared with covariancebased SEM, involves analyzing the complex relationships between observed and latent variables. SEM-PLS has been widely adopted for analysis in research on marketing management, information management, organizational management, human resources management, and tourism management (Yang and Lin, 2014;Suen et al, 2019;Jin et al, 2021;Su et al, 2021).…”

The Impact of Cross-Cultural Adaptation on Entrepreneurial Psychological Factors and Innovation Ability for New Entrepreneurs

“…Scholars' cognition of entrepreneurial psychological factors is limited to entrepreneur's personality traits (such as autonomy, control points, achievement needs and tolerance of ambiguity), and they have not been able to find states or state-like psychology that are very different from idiosyncratic psychological factors. With the rise of social cognition theory, especially positive psychology and positive organizational behavior, the role of entrepreneurial psychology factors in the model of new venture performance determining factors will be re-recognized and positioned (Llewellyn and Wilson, 2013;Gudykunst, 2020;Hande and Faruk, 2021;Serrano et al, 2021;Su et al, 2021;van Ewijk and Weber, 2021).…”