Factors Affecting the Consumer Acceptance towards Fintech Products and Services in Malaysia

Jin, Chua Chang; Seong, Lim Chee; Khin, Aye Aye

doi:10.18488/journal.1.2019.91.59.65

Cited by 39 publications

(16 citation statements)

References 29 publications

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“…If customers believe that FinTech services are easy to use, they will be more likely to feel the benefits of using them and will have a positive attitude towards such services (Garay, Font & Corrons, 2019). Numerous studies have found a positive correlation between both perceived ease of use and perceived usefulness and attitude towards new technology, such as online banking (Boateng, Adam, Okoe & Anning-Dorson, 2016;Szopiński, 2016;Montazemi & Qahri-Saremi, 2015); FinTech services (Huei et al, 2018;Hu et al, 2019;Jin, Seong & Khin, 2019); and Islamic FinTech (Shaikh et al, 2020). Therefore, it is proposed that: H5: Perceived usefulness has a positive and significant impact on attitude behaviour to adopt Islamic FinTech during the Covid-19 pandemic.…”

Section: Model Developmentmentioning

confidence: 99%

How the Covid-19 Crisis Is Affecting Customers’ Intention to Use Islamic Fintech Services: Evidence From Indonesia

Nurfadilah

Samidi

2021

JIMF

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The objective of this study is to investigate the factors that are affecting customers’ intention to use Islamic FinTech services during the Covid-19 crisis. It expands the technology acceptance model (TAM) by adding government support as a new variable for the context of Islamic FinTech services during the pandemic. Using TAM as a framework, we propose a model outlining the impact of government regulation, perceived usefulness, perceived ease of use, perceived trust, and user innovativeness on consumer attitude behaviour and the intention to use Islamic FinTech services, such as payment and peer-to-peer lending. 220 sets of data were collected from an online survey and analysed using partial least squares-structural equation modelling (PLS-SEM). The results show that government support for Islamic FinTech during the Covid-19 pandemic has had an indirect impact on attitude behaviour in using Islamic services through perceived ease of use and perceived usefulness. Attitude behaviour was found to have an impact on intention.

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Section: Model Developmentmentioning

confidence: 99%

How the Covid-19 Crisis Is Affecting Customers’ Intention to Use Islamic Fintech Services: Evidence From Indonesia

Nurfadilah

Samidi

2021

JIMF

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“…The rate at which new information and communication technologies (ICT) and innovation are diffused and adopted goes beyond the features of the technologies and innovation themselves, since of equal importance are the features of the users at whom they are directed (Akin-countries such as China, Australia, the United Kingdom, Korea and Finland, among others, have adopted Fintech widely (Ernst and Young 2018;Jin, Seong, and Khin 2019;Kim et al 2016), the rate of adoption still remains at a preliminary stage in Malaysia and many emerging and developing countries (Jin, Seong, and Khin 2019;Kyari and Akinwale in press).…”

Section: Introductionmentioning

confidence: 99%

Factors influencing attitudes and intention to adopt financial technology services among the end-users in Lagos State, Nigeria

Akinwale

Kyari

2020

African Journal of Science, Technology, Innovation and Developm

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Financial technology (Fintech) innovation has brought a dynamic change to the financial sector as new products and services are offered by conventional banks and other companies offering banking services through various online platforms. The attitudes of the end-users tend to play a great role in the adoption of any technology. This paper investigated the factors influencing the attitudes and intention of the end-users towards using Fintech services within the purview of an expanded technology acceptance model (TAM). The study was conducted on 467 end-users in Lagos State, Nigeria, using structural equation model analysis. The results revealed that perceived usefulness, perceived ease of use, service trust and social influence have positive and significant impact on users' attitude towards Fintech service with path weights of 0.55, 0.63, 0.27 and 0.41, respectively, at 1% level of significance. In addition to this, users' attitude towards Fintech services is positively significant in influencing the adoption of Fintech service with path weight of 0.85 at 1% level of significance. The study suggests that more investment is made in Fintech innovations and that banks sensitize the general public using social media, TV and radio stations. Further, proper regulatory measures by the relevant regulatory agency must be implemented to instil confidence and trust in the endusers. This would boost the level of adoption of Fintech among the end-users in Nigeria.

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“…established financial institutions such as fintech. Overall awareness and acceptance of fintech products in the Malaysia consumers context are also essentially unknown and insufficient (Chua, Lim, & Khin, 2019).…”

Section: Introductionmentioning

confidence: 99%

Factors Influencing Behavioural Intention towards Adoption of Digital Banking Services in Malaysia

Tiong

2020

International Journal of Asian Social Science

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Digital banking will be a disruptive digital transformation to Malaysians as the country is widely regarded as cash-based society. It is unknown on the factors that could influence behavioural intention towards adoption of digital banking services among Malaysian. This research aims to investigate the relationship of core constructs such as trialability, compatibility, observability, perceived usefulness, and perceived ease of use with consumer's intention to adopt digital banking services. This will be the first study in Malaysia to understand the public perception regarding digital banking service based on technology acceptance model (TAM) and innovation diffusion theory (IDT). The results obtained in this study demonstrated that perceived ease of use, compatibility and observability are important explanatory variables to influence the behavioural intention to adopt digital banking services. The study showed some practical implications that may be useful for policy makers, bankers and fintech players to design or participate in policy that can motivate adoption rate of digital banking services among Malaysian. Contribution/ Originality: This study documents the supporting evidence of key factors influencing behavioural intention towards adoption of digital banking services in Malaysia based on theoretical framework of TAM and IDT models. Digital banking allows the use of technology to conduct banking transactions in a smooth manner (Alkhowaiter, 2020) yet there remains some insufficient steps and demand-side factors prevents the uptake of cashless technology (Widjaja, 2016). Moreover, public perception of a completely new digital banking service among Malaysian is not explored in the past studies. The services offered by the financial institutions also continue

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Factors Affecting the Consumer Acceptance towards Fintech Products and Services in Malaysia

Cited by 39 publications

References 29 publications

How the Covid-19 Crisis Is Affecting Customers’ Intention to Use Islamic Fintech Services: Evidence From Indonesia

How the Covid-19 Crisis Is Affecting Customers’ Intention to Use Islamic Fintech Services: Evidence From Indonesia

Factors influencing attitudes and intention to adopt financial technology services among the end-users in Lagos State, Nigeria

Factors Influencing Behavioural Intention towards Adoption of Digital Banking Services in Malaysia

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