Export Market Orientation Strategy, External Environment, and Export Performance of SMEs in Malaysia

Singh, Harcharanjit; Saufi, Roselina Ahmad; Hassan, Asan Ali Golam

doi:10.17010/pijom/2017/v10i12/119979

Cited by 5 publications

(8 citation statements)

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“…The present study results show the positive and significant relationship between EMO, TQM and CEP, hence the hypothesis H1, H2 accepted. This current study result consistent with past studies as well (M. Singh et al, 2017). Furthermore, the moderating role of BN between EMO, TQM and CEP found significant.…”

Section: Resultssupporting

confidence: 93%

“…Thus, deficiency of TQM and EMO in furniture industry might be influenced negatively the company overall performance specially the CEP of furniture industry in Pakistan (Asad, Sharif, Mohd, & Alekam, 2016;Haroon & Shariff, 2016). As it is more important elements for higher CEP (M Imran, Hamid, & Aziz, 2018;Singh, Saufi, & Hassan, 2017).…”

Section: Introductionmentioning

confidence: 99%

“…Since, the relationship between TQM and CEP is not clear yet such some of research found the positive relationship between TQM and CEP (Abeykoon & de Alwis, 2016;Lages et al, 2009;Radzi, Junoh, Hussain, Abd, & Aziz, 2015) and some of research found insignificant relationship between TQM and CEP (Fatima & Di Mascio, 2018;Suárez, Calvo-Mora, Roldán, & Periáñez-Cristóbal, 2017). On the other hand some of researcher found positive significant relationship between EMO and CEP (Alotaibi & Zhang, 2016;Singh & Mahmood, 2013;Singh et al, 2017) and some of empirical studies found insignificant relationship between EMO and CEP (Cadogan, Boso, Story, & Adeola, 2016;Celec, Globocnik, & Kruse, 2014;Mac & Evangelista, 2016). Therefore, contradict results are suggested further in-depth investigation of relationship between TQM, EMO and CEP under third variable such as moderating variable.…”

Section: Introductionmentioning

confidence: 99%

See 2 more Smart Citations

The Influence of Total Quality Management and Export Market Orientation on company export performance of Furniture Industry in Pakistan: A moderating role of Business Network

Imran¹,

Raziq²,

Khaliq

et al. 2019

Proceedings of the Third Padang International Conference on Economics Education, Economics, Business and Management, Accounting

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This study analyzed the moderating role of business network (BN) on the relationship between export market orientation (EMO), total quality management (TQM) and company export performance (CEP). The present study used the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique on sample size 119 furniture manufacturing exporting companies. The results of this study shown the positive significance relationship between EMO, TQM and CEP. Additionally, the study found the moderating role of BN between the relationship of EMO, TQM and CEP. Thus, this revealed that BN is considered the influential variable to enhancing the effectiveness of EMO and TQM which leads to higher CEP. This study contributes to the literature and to the practice of companies by helping them to understand how the process of EMO, TQM and BN produces better export performance through export market orientation.

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Section: Resultssupporting

confidence: 93%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

See 1 more Smart Citation

The Influence of Total Quality Management and Export Market Orientation on company export performance of Furniture Industry in Pakistan: A moderating role of Business Network

Imran¹,

Raziq²,

Khaliq

et al. 2019

Proceedings of the Third Padang International Conference on Economics Education, Economics, Business and Management, Accounting

View full text Add to dashboard Cite

show abstract

“…However, EMO as a resource is not directly related with the firm's performance, it is important to focus on the process through competitive advantage examining the EMO and FEP relationship. Subsequently, EMO has the ability to introduce the rare, unique, different and imitable service in international markets which can gain the sustainable competitive advantage which lead to higher FEP [59].…”

Section: Literature Reviewmentioning

confidence: 99%

Determinants of Firm’s Export Performance in China’s Automobile Industry

et al. 2018

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The automobile industry has significantly contributed towards China’s economy. After producing approximately 24.5 million vehicles in 2015, China’s automobile industry has achieved its greatest height by emerging worldwide as the top automobile producer. However, China’s automobile industry could not sustain this achievement and it witnessed a sudden growth rate decrease in 2016–2017, reflecting their poor export performance. To address this problem, the prime objective of this research is to explore the roles of total quality management (TQM), entrepreneurial orientation (EO), export market orientation (EMO), brand orientation (BO) and cleaner production (CP) in firm export performance (FEP). For this reason, a quantitative research approach with cross-sectional research design was adopted by gathering the data from 347 respondents working as export managers at Chinese automobile companies via simple random technique. Partial least square structural equation modeling (PLS-SEM) through software smartPLS-3.2.7 employed to analyze data. Results revealed that the TQM, EO, EMO, BO, and CP has a significant association with FEP. Additionally, findings confirmed CP as a moderating variable that contributes positively to FEP. The research has eminently contributed to the export performance of the automobile industry, specifically in China. It is very beneficial to practitioners in the Chinese automobile industry as it will assist them in regaining and exceeding their record export performance while also contributes to resource-based-view theory.

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“…The interval scales, for example, “ How long did it take this company to make its first entry into international markets?, 10 years and above 8–9 years, 6–7 years, 4–5 years, 2 –3 years, 0–1 years” or When compared to the domestic sales, how much do export sales contribute to the overall sales? “0–10%, 11–20%, 21–30%, 31 –40%, 41–50%, 51% and above” were used as small firms are often uncomfortable with providing absolute performance measures such as absolute export sales (Singh and Mahmood, 2013).…”

Section: Methodsmentioning

confidence: 99%

Entrepreneurial mindset and SME internationalization in Uganda: the mediating role of international networking

Ahimbisibwe

Ngoma

Nabatanzi-Muyimba

et al. 2023

RIBS

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Purpose The purpose of this paper is to investigate the mediating role of international networking in the relationship between entrepreneurial mindset and small- and medium-sized enterprise (SME) internationalization using evidence from exporting SMEs in Uganda. Design/methodology/approach This study adopted a cross-sectional research design. Data were collected through a questionnaire survey of 206 exporting SMEs that are members of the Uganda Export Promotions Board. Data was analysed using SPSS and SmartPLS. Findings The study established that international networking mediates the relationship between entrepreneurial mindset and SME internationalization. This suggests that international networking is a conduit through which entrepreneurial mindset relates to SME internationalization. Research limitations/implications This study was conducted within the particular national context of Uganda. Replication of this research within other settings is needed to cross-validate the present findings. The study reveals that the entrepreneurial proclivity of managers and owners of exporting SMEs in Uganda can be enhanced through establishing networks in foreign markets to realize international expansion. SMEs should therefore initiate, build and strengthen partner relationships in foreign markets for successful international expansion. Practical implications The study reveals that the entrepreneurial proclivity of managers and owners of exporting SMEs in Uganda can be enhanced through establishing networks in foreign markets to realize international expansion. SMEs in Uganda should, therefore, strive to support entrepreneurial-oriented individuals to initiate and establish foreign market partnerships for successful international expansion. Originality/value To the best of the authors’ knowledge, this is the first study to investigate the mediating role of international networking in the relationship between entrepreneurial mindset and SME internationalization from a developing country of Uganda.

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Export Market Orientation Strategy, External Environment, and Export Performance of SMEs in Malaysia

Cited by 5 publications

References 0 publications

The Influence of Total Quality Management and Export Market Orientation on company export performance of Furniture Industry in Pakistan: A moderating role of Business Network

The Influence of Total Quality Management and Export Market Orientation on company export performance of Furniture Industry in Pakistan: A moderating role of Business Network

Determinants of Firm’s Export Performance in China’s Automobile Industry

Entrepreneurial mindset and SME internationalization in Uganda: the mediating role of international networking

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