Exploring the drivers of corporate reputation integrated with a corporate responsibility perspective: some reflections in theory and in praxis

Baldarelli, Maria Gabriella; Gigli, Sabrina

doi:10.1007/s10997-011-9192-3

Cited by 48 publications

(44 citation statements)

References 49 publications

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“…As Giannarakis [15] points out, the main motive for the publishing of CSR disclosure is to legitimize the companies' operations, thus justifying their continuous existence [77] and gaining higher levels of trust. Baldarelli and Gigli [78] described the CSR concept as an inherent component of reputation. They concluded that the instruments used for measuring and managing reputation can also be usefully employed with reference to corporate responsibility.…”

Section: Reputationmentioning

confidence: 99%

Determinants of Corporate Social Responsibility Disclosure: An Empirical Study of Polish Listed Companies

2017

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Abstract:In this paper we explore whether a number of elements influence the levels of corporate social responsibility (CSR) disclosure in the annual reports of Polish companies. These elements include the following: company size, profitability, financial leverage, industry environmental sensitivity, board size, women on the board, internationalization, and reputation. We use content analysis to determine the quality of CSR disclosures. We test our hypotheses using a Tobit regression analysis on a sample of 60 reports from Polish companies listed on the Warsaw Stock Exchange. We find industry environmental sensitivity to have significant influence on CSR disclosures. Our research findings also reveal a relationship between company turnover, duration of the stock exchange listing, inclusion in the Respect Index portfolio and foreign capital share, and the level of CSR disclosures. This study extends the scope of previous studies by including non-commonly used independent variables: the company's internationalization and reputation. To the authors' knowledge, it is the primary step to investigating CSR reporting practices coupled with the corporate characteristics in a Central and Eastern European country such as Poland. The paper contributes to the understanding of determinants of CSR disclosure and offers findings which are potentially useful for both theory and practice.

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Section: Reputationmentioning

confidence: 99%

Determinants of Corporate Social Responsibility Disclosure: An Empirical Study of Polish Listed Companies

2017

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“…Baldarelli and Gigli (2011), in an assignment, explored the drivers of corporate reputation integrated with a corporate responsibility perspective based on some reflections in theory and in praxis. Bhattacharya, and Sen (2003) studied consumer-company identification in a framework for understanding consumers' relationships with companies.…”

Section: Introductionmentioning

confidence: 99%

An investigation on the effect of advertising corporate social responsibility on building corporate reputation and brand equity

Saeednia¹,

Sohani²

2013

10.5267/j.msl

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Corporate social responsibility (CSR) plays an important role on creating a good image for business owners especially in banking industry. In this paper, we present an empirical survey to measure the impact of CSR on increasing reputation as well as creating brand equity through customer satisfaction. There are five hypotheses in our survey where we examine whether positive perception on bank's customers on CSR activities influences customer satisfaction, brand equity and firm's reputation. In addition, we examine whether customer satisfaction, as in intermediate variable, influences the relationship between CSR and bank's reputation as well as CSR and firm's brand equity. The proposed study of this paper designs a questionnaire and distributes it among 384 experts who work for an Iranian bank located in city of Tehran, Iran. According to our results, there is a positive impact of CSR on customer satisfaction (β=0.84). In addition, there is a positive relationship between customer satisfaction and firm reputation (β=0.70), and between customer satisfaction and brand equity (β=0.98). However, our survey did not confirm that CSR had any positive impact on corporate reputation or brand equity.

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“…The progress that the SMEs have shown in this sense is important given that they constitute the true motor of economic growth and are generators of value in the territories [69][70][71]. This allows us to affirm that "CSR can be applied by all types of companies, regardless of their characteristics, size, sector of activity or scope of action" [72] (p. 27).…”

Section: Csr the Supply Chain And Innovation In Smesmentioning

confidence: 99%

“…In addition to the above, CSR and reputation are also closely related variables [13,30]; CSR actions can determine an increase in a company´s reputation [69,92], which becomes a strategic factor capable of strengthening the competitive advantage of SMEs and is therefore of great value in organizations [38,93]. Reputation is considered as a collective perception associated with the identity of the company [94,95].…”

Section: Reputation Corporate Image and Profitability In Smesmentioning

confidence: 99%

CSR and the Supply Chain: Effects on the Results of the SME

Valdez-Juárez¹,

Gallardo‐Vázquez²,

Ramos-Escobar³

2018

Preprint

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Currently, companies and SMEs (small and medium enterprises) are looking to be more competitive. In order to achieve this, they are adopting new business models and strategies that allow them to move towards sustainability. Strategies such as CSR (Corporate social responsibility) and supply chain management have become essential for ensuring a company's permanence and financial consolidation. The literature has stated that the theories of Stakeholders and Sustainability are fundamental pillars for the development and sustained growth of business. The purpose of this article is to examine the effects of CSR and the SC (supply chain) on innovation, image and reputation, and in turn, their influences on profitability in SMEs. This research is based on a sample of 143 companies in the city of Guaymas Sonora, in Mexico. For the analysis and validation of the results, we used the SEM (Structural Equation Modeling) statistical technique based on the variance, through PLS (Partial Least Squares) (using SmartPLS version 3.2.6 Professional). The findings show that SMEs that develop social and sustainable practices increase their level of innovation, and improve their image, their reputation, and their financial profitability. This work contributes mainly to the development of Stakeholders and Sustainability.

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Exploring the drivers of corporate reputation integrated with a corporate responsibility perspective: some reflections in theory and in praxis

Cited by 48 publications

References 49 publications

Determinants of Corporate Social Responsibility Disclosure: An Empirical Study of Polish Listed Companies

Determinants of Corporate Social Responsibility Disclosure: An Empirical Study of Polish Listed Companies

An investigation on the effect of advertising corporate social responsibility on building corporate reputation and brand equity

CSR and the Supply Chain: Effects on the Results of the SME

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