Exploring Motivations of Travel Knowledge Sharing on Social Network Sites: An Empirical Investigation of U.S. College Students

Huang, Yinghua; Basu, Choton; Hsu, Maxwell K.

doi:10.1080/19368623.2010.508002

Cited by 121 publications

(91 citation statements)

References 28 publications

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“…Everyday, a large number of tourists share photos and videos of places they have recently visited or are visiting, write blogs and micro-blog posts to communicate with family and friends, and seek support from both people they know and strangers, without any time or space constraints [21]. Despite the obvious significance of social support in the tourism setting, very few studies have been conducted [17].…”

Section: Introductionmentioning

confidence: 99%

Social Support and Commitment within Social Networking Site in Tourism Experience

2017

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More and more tourists are becoming active members of social networking sites (SNS) and are tending to use SNS during different trip stages. Thus, SNS use allows their members to find a great variety of tourism information; share experiences by posting various pictures, photos, and blogs; tag photos; and read and leave comments on network friends' posts. By getting tagged in a friend's photos or getting some positive comments, the tourists using SNS can perceive social support from both friends and other network members, and obtain positive emotions triggering from maintaining relationships with family members and close friends or sharing opinions and ideas with people with similar interests. All this can change and shape the satisfaction with tourism experience of the tourists. This study aims to fill the gap in understanding the relationship between SNS use and satisfaction with tourism experience by exploring the effect of psychological factors caused by SNS use on tourists' experience. More specifically, this research attempts to investigate the mediating effects of perceived social support, positive emotions, and commitment. The statistical results show that SNS use positively affect satisfaction with tourism experience by mediating positive emotions and commitment and perceived social support, and commitment also positively influences satisfaction with tourism experience by mediating positive emotions. With these results, this study extends the research stream of tourism experience by figuring out the mediating role of positive emotions caused by SNS use. Additionally, these findings provide some practical implications regarding marketing techniques that use SNS to increase satisfaction with tourism experience of tourists.

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Section: Introductionmentioning

confidence: 99%

Social Support and Commitment within Social Networking Site in Tourism Experience

2017

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Section: Metodologiaunclassified

“…A referida OTR foi inaugurada em fevereiro de 2000 nos Estados Unidos com operações em sítios no Reino Unido, França e Alemanha (Huang et al, 2010). O TripAdvisor é um dos líderes em informação relacionada a viagens no mundo, contendo mais conteúdo gerado por usuário do que qualquer outro sítio de viagens e aproximando pessoas em fóruns de discussão (Barcala et al, 2009;Huang et al, 2010;Jeong & Jeon, 2008). O TripAdvisor já foi objeto de alguns estudos realizados, aqui citados: Barcala et al Os hotéis escolhidos para análise foram os eleitos pela premiação dos melhores do ano de 2014, o TripAdvisor os classificou conforme a seguinte classificação: melhores hotéis, hotéis de pequeno porte, mais baratos e pousadas & inns.…”

Section: Metodologiaunclassified

“…A gestão das empresas turísticas foi modificada pelas mídias sociais, principalmente pela mudança entre o relacionamento empresa-consumidor e devido as relações entre consumidores, com destaque para o "boca a boca eletrônico" ou "electronic Word of Mouth" -e-WOM (Law, Leung, & Buhalis, 2009;Huang, Basu, & Hsu, 2010;Sparks, & Browning, 2010;Cox, Burgess, Sellito, & Buultjens, 2009;Weilin, & Svetlana, 2012).…”

Section: Introductionunclassified

“…O estudo foi conduzido com base das informações obtidas no sítio TripAdvisor, uma das mídias sociais líderes em conteúdo gerado para viagens, tendo um número de fóruns e discussão superior aos demais (Barcala et al, 2009;Huang et al, 2010;Jeong & Jeon, 2008). Os critérios de avaliação do serviço prestado são disponibilizados no TripAdvisor, sendo estes: satisfação geral, custo-benefício, localização, qualidade do sono, quartos, limpeza e serviço.…”

Section: Introductionunclassified

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Exploring Motivations of Travel Knowledge Sharing on Social Network Sites: An Empirical Investigation of U.S. College Students

Cited by 121 publications

References 28 publications

Social Support and Commitment within Social Networking Site in Tourism Experience

Social Support and Commitment within Social Networking Site in Tourism Experience

A relação entre a satisfação geral e as variáveis da satisfação na hotelaria em hotéis de excelência

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