“…However, participatory action research can be developed and adjusted to meet the conditions of a specific research subject and aim. Within media and communication studies, for example, participatory action research is considered to contribute a useful approach to the study of media, allowing researchers to capture nonlinear processes, work in an interdisciplinary manner, as well as research ongoing phenomena (Wagemans & Witschge, 2019). Action research has been used to conduct research within the development of media, media practices, and design and communication processes: in and with media organisations (e.g., Buschow, 2020;Deuze & Witschge, 2020;Morlandstø, 2019;Nyre et al, 2018) and in community and social development for empowerment to provoke social change (see, e.g., Löwgren & Reimer, 2013;Shea, 2012).…”