2021
DOI: 10.4018/jeco.292472
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Evaluation of Barriers in the Adoption of E-Commerce Technology in SMEs

Abstract: The main purpose of this study is to examine barriers towards e-commerce platforms in developing countries using specific analytic techniques. The present empirical analysis has its main objectives of detailed study of barriers that keep deferring them to adopt an e-commerce platform. To achieve this, the barriers were selected from an extensive literature review and expert advice from this field. Then the responses were studied using a fuzzy DEMATEL approach. The causal relationship graphs provide detailed st… Show more

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Cited by 15 publications
(10 citation statements)
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References 72 publications
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“…However, national culture also tends to influence the perception of e-commerce reliability. In that same sense, the results of Yadav, Soni, Gupta, and Kumar (2022) describe barriers and what prevents implementation in SMEs. Among these, lack of benchmarking and lack of management commitment are the most significant factors for implementing e-commerce.…”
Section: E-commerce and Culturementioning
confidence: 86%
“…However, national culture also tends to influence the perception of e-commerce reliability. In that same sense, the results of Yadav, Soni, Gupta, and Kumar (2022) describe barriers and what prevents implementation in SMEs. Among these, lack of benchmarking and lack of management commitment are the most significant factors for implementing e-commerce.…”
Section: E-commerce and Culturementioning
confidence: 86%
“…The result of DEMATEL is a diagraph showing interdependence among factors, which divide factors into cause and effect groups, with numbers showing strength of influence [50]. DEMATEL has been successfully applied to discover relationships and rankings among adoption factors in various different industries such as the manufacturing sector [51], healthcare [22], banking [52], and retailing [53].…”
Section: Exploring Relationships Among Factorsmentioning
confidence: 99%
“…There are also doubts about whether SMEs can take advantage of the benefits of accessing the global market through the Internet, given their limited capabilities in design, distribution, marketing, and post-sale support. While the Internet can be useful in accessing international design expertise, SMEs are not confident that they can command a premium on the prices of their goods unless they offer product innovations [ 65 ].…”
Section: Literature Review and Hypothesis Developmentmentioning
confidence: 99%