2020
DOI: 10.1109/access.2020.2986036
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Evaluating Localized MOOCs: The Role of Culture on Interface Design and User Experience

Abstract: In recent years, MOOC has become one of the most popular trends in global education. However, the completion of courses is still a great challenge for MOOCs. Thus, the evaluation of MOOCs is of great importance to online education. The goal of this research is to evaluate the interfaces of localized MOOC on PC platforms, specifically, to explore the role of culture on the interface design and its user experience (UX). Three studies were conducted in our research. In study 1, through an interview, we selected t… Show more

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Cited by 26 publications
(16 citation statements)
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“…Interface element is a key factor in bridging the gap between users and the system [21]. Cultural adaptation in interface design is important where interface elements carry a different meaning for different cultures [10] [21]. There are many interface elements, and it is impossible to put all of them in the e-learning interface.…”
Section: A Cultural Markers Of Interface Designmentioning
confidence: 99%
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“…Interface element is a key factor in bridging the gap between users and the system [21]. Cultural adaptation in interface design is important where interface elements carry a different meaning for different cultures [10] [21]. There are many interface elements, and it is impossible to put all of them in the e-learning interface.…”
Section: A Cultural Markers Of Interface Designmentioning
confidence: 99%
“…Animation [52], [45], [41], [43], [ Layout involves the process of placing and arranging interface elements such as graphics, links colours and information architecture on the interface [10][17] [25]. The layout of visual objects on the screenplays a role in user's perception towards e-learning interface design and important for gaining trust from users when using e-learning [16].…”
Section: Elements Sources Frequencymentioning
confidence: 99%
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“…Other scholars focused on qualitative research. For example, Funieru et al conducted a qualitative comparative study on the two MOOC platforms of edX and Coursera from the perspectives of users and technology, as well as 8 indices based on their own experience [15]. Liu et al discussed the role of culture on the user experience of the MOOC platform from the perspective of localization and interface design [16].…”
Section: Introductionmentioning
confidence: 99%
“…Nevertheless, their participation and completion rate in e-learning is still low [10], [11], [12] even though generation Z students monopolize higher education nowadays. Although elearning is popular among the younger generation yet the dropout rate in e-learning is still high [13], [14] compared to conventional learning and is considered more of a supplement to the conventional educational approach [15].…”
Section: Introductionmentioning
confidence: 99%