Epideictic speaking in the post‐civil war south and the southern experience

Braden, Waldo W.; Mixon, Harold

doi:10.1080/10417948809372745

Cited by 7 publications

(1 citation statement)

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“…According to rhetorical genre theory, the epideictic speech is a ceremonial oratory which fulfills a laudatory or vituperative purpose (Reisigl, 2008; Rosenfield, 1980). It is a ‘celebration of communal values and traditional beliefs’ (Braden and Mixon, 1988: 44; Perelman and Olbrechts-Tyteca, 1971). Epideictic speeches perform the educational function: ‘the orator’s praising virtuous acts and blaming vicious acts moves the audience to admiration; .…”

Section: Commencement Address As a Genrementioning

confidence: 99%

Work ethos in American ceremonial discourse addressed to the young

Bogdanowska-Jakubowska

2020

Discourse & Communication

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The article discusses work ethos in American ceremonial discourse addressed to the young entering adult life. Its aim is to investigate whether the Protestant work ethic still pervades the American thinking about work. Through a qualitative analysis of the corpus of 100 randomly selected commencement addresses delivered during 2016 and 2017 graduation ceremonies in American universities, it is shown how work-related topics are employed by the speakers celebrating the graduates’ academic achievements and providing them with advice for the future. The Discourse-Historical Approach, committed to Critical Discourse Analysis, has been chosen as a methodological approach, integrating the interpretation of discourses and texts with sociological and historical research, studies on narration, stylistics, rhetoric and argumentation theory. As the discourse to be analyzed is culture-specific, I have decided to combine the Discourse-Historical Approach with Cultural Studies.

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Section: Commencement Address As a Genrementioning

confidence: 99%