Entrepreneurship to Private Limited Company: SLN Coffee Pvt. Ltd. Co's Success Story on Creating a Successful Brand Levista

Abstract

Background/purpose: The context in which entrepreneurship in the cultural and creative industries (CCI) occurs was the focus of this study. Entrepreneur inspiration is a type of motivation that allows creative ideas to be transformed into creative products. The company SLN Coffee Pvt. Ltd. Co., which started with the acquisition of a coffee plantation and later entered the trade of green coffee beans before becoming a brand coffee business in 2004, has experienced rapid and steady growth. This success can be attributed to a variety of factors worth discussing. Objective: To examine the development of SLN Coffee Pvt. Ltd. Co. and the factors that contributed to this growth into a brand. Design/Methodology/Approach: Information gathered from primary and secondary data is analyzed and presented. utilizing the SWOC framework, numerous scholarly articles, web articles, company websites, and interviewing techniques. Findings/result: It has been found, findings of a study conducted using a variety of resources and the analysis of data, that competing in a market is a challenging endeavour that calls for the application of multiple methods and processes. creativity and innovation. Research limitations/implications: The evaluation and solutions presented in this paper are only applicable to industries with a limited to similar business model, yearly revenue, and level of expertise to SLN Coffee Pvt. Ltd. Co. Originality/value: This paper focuses on the various factors and scenarios that have enabled the SLN Coffee Pvt. Ltd. Co to grow and be labelled as a brand in the coffee industry. Paper type: A Research Case study paper on journey of SLN Coffee Pvt. Ltd. Co in becoming the successful coffee Brand in comprehensive coverage of the coffee Industry.

A Quantitative ABCD Analysis of Coffee Industry Stakeholders

“…Framework. (5) To analyze the identified critical constituent element for each Coffee Industry ABCD construct using its elementary analysis technique. (6) To appraise the critical constituent elements for Coffee Farmers in each ABCD construct.…”

“…Coffee shops and cafes act as public gathering spots that promote social interaction and help local neighbourhoods. (5) The importance of sustainable methods, such as fair trade, organic farming, and responsible sourcing, is becoming more and more recognized within the coffee business. These programs aid in promoting coffee production that is both socially and environmentally beneficial.…”