“…The context in which an individual employee works influences his/her internal motivation, which then, subsequently, influences creative achievements. The literature (see, for example, Amabile, 1988Amabile, , 1996Farmer et al, 2003;Mumford, Scott, Gaddis & Strange, 2002;Von Krogh, Ichijo & Nonaka, 2000) suggests that creative behavior is influenced by contextual factors which we call "workplace atmosphere. "…”