1988
DOI: 10.1080/00222216.1988.11969777
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Ego Involvement and Leisure Behavior: A Conceptual Specification

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Cited by 119 publications
(63 citation statements)
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“…This means that involvement is an antecedent to consumer's response. Involvement has been proven to be involved with the decision-making of the individual (Selin & Howard, 1988;Suh, Lee, Park, & Shin, 1997;Vaughn, 1980). It is an important 46 mediator of consumer behaviour that has two components: intensity and direction.…”
Section: Involvementmentioning
confidence: 99%
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“…This means that involvement is an antecedent to consumer's response. Involvement has been proven to be involved with the decision-making of the individual (Selin & Howard, 1988;Suh, Lee, Park, & Shin, 1997;Vaughn, 1980). It is an important 46 mediator of consumer behaviour that has two components: intensity and direction.…”
Section: Involvementmentioning
confidence: 99%
“…Ego-involvement is initiated by a stimulus that the individual perceives to be important, is questioned by, in conflict with, or relevant to the individual's 45 awareness. This stimulus must be at the centre of the value system and perceived as important by this individual (Selin & Howard, 1988).…”
Section: Involvementmentioning
confidence: 99%
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