2003
DOI: 10.1016/s0950-3293(02)00019-8
|View full text |Cite
|
Sign up to set email alerts
|

Effect of liking, information and consumer characteristics on purchase intention and willingness to pay more for a fat spread with a proven health benefit

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
1
1
1
1

Citation Types

13
129
6
2

Year Published

2009
2009
2020
2020

Publication Types

Select...
6
2
1

Relationship

0
9

Authors

Journals

citations
Cited by 196 publications
(157 citation statements)
references
References 21 publications
13
129
6
2
Order By: Relevance
“…Bower et al (2003) reported that PI was presumed to be based on sensory liking alone, and that PI based on a sensory test was highly correlated with OA in the case of a blind test. The results of this study are in line with the report by Bower et al (2003) by presenting a high correlation (r = 0.968, data not shown) between OA and PI in the blind test. As shown in Table 5, the percentages of consumers who are willing to buy the breads made with Korean wheat tended to increase when the origin of the wheat was informed.…”
Section: Consumer Testing Of Breadsmentioning
confidence: 99%
“…Bower et al (2003) reported that PI was presumed to be based on sensory liking alone, and that PI based on a sensory test was highly correlated with OA in the case of a blind test. The results of this study are in line with the report by Bower et al (2003) by presenting a high correlation (r = 0.968, data not shown) between OA and PI in the blind test. As shown in Table 5, the percentages of consumers who are willing to buy the breads made with Korean wheat tended to increase when the origin of the wheat was informed.…”
Section: Consumer Testing Of Breadsmentioning
confidence: 99%
“…Another relevant attribute within consumer preferences is represented by brand (Baourakis and Baltas 2003;Bower et al 2003;Del Giudice and D'Elia 2001;Cicia et al 2005;Bracco et al 2009;Dekhili and d'Hauteville 2009;Gázquez-Abad and Sánchez-Pérez 2009;Jiménez-Guerrero et al 2012). In particular, the literature highlights the preference of consumers for traditionally known brands and private labels, both with an increasing information value and reassuring features for the consumer.…”
Section: Brandmentioning
confidence: 99%
“…Studies have also found that people with unhealthy diets are less likely (than those with healthier diets) to be influenced by food labels when making decisions about which food products they will purchase (5)(6)(7)(8) . Consumers who use food labels and nutrition information on food packaging are more likely to be highly educated, nutritionally knowledgeable (9)(10)(11)(12) , female, older, with a healthy weight and/or weight conscious (13)(14)(15) , diagnosed with a chronic disease (12,(14)(15)(16) , acknowledge the diet-disease relationship, have accurate self-perception of body weight and live in urban areas (11) . A major challenge of promoting use of nutrition labels and claims is ensuring that consumers understand the label and that it does, indeed, assist them in making appropriate food choices (17) .…”
mentioning
confidence: 99%