2012
DOI: 10.19030/jabr.v17i1.7250
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E-Commerce: The Next Global Frontier For Small Businesses

Abstract: This paper discusses the growth of E-

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Cited by 4 publications
(6 citation statements)
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“…Although SMEs using e-commerce are still lagging behind the larger firms (Rahayu and Day, 2017), e-commerce is dedicated to create employment and fostering regional growth and innovation (Jones and Beynon, 2011), thereby having a positive effect on the economic status of their countries (Shemi and Procter, 2018; Ghobakhloo et al , 2011). Moreover, the adoption of e-commerce by SMEs enables them to pursue a global strategy to target a broader customer base (Mehta and Shah, 2001; Moodley, 2003; Beck et al , 2005), address environmental and competitive pressures in their industries (Wymer and Regan, 2005; Grandon and Pearson, 2004a, 2004b) and take advantage of significant cost savings associated with implementing such a technology (Raymond et al , 2005; Riemenschneider et al , 2003; Santarelli and D’Altri, 2003).…”
Section: Literature Reviewmentioning
confidence: 99%
“…Although SMEs using e-commerce are still lagging behind the larger firms (Rahayu and Day, 2017), e-commerce is dedicated to create employment and fostering regional growth and innovation (Jones and Beynon, 2011), thereby having a positive effect on the economic status of their countries (Shemi and Procter, 2018; Ghobakhloo et al , 2011). Moreover, the adoption of e-commerce by SMEs enables them to pursue a global strategy to target a broader customer base (Mehta and Shah, 2001; Moodley, 2003; Beck et al , 2005), address environmental and competitive pressures in their industries (Wymer and Regan, 2005; Grandon and Pearson, 2004a, 2004b) and take advantage of significant cost savings associated with implementing such a technology (Raymond et al , 2005; Riemenschneider et al , 2003; Santarelli and D’Altri, 2003).…”
Section: Literature Reviewmentioning
confidence: 99%
“…Accordingly, a higher level of proactiveness among small business managers in terms of anticipating and meeting market trends can lead to e-commerce adoption (Bharadwaj and Soni, 2007). In making this argument, it is assumed that e-commerce is perceived as a competitive tool among SMEs (Johnston et al, 2007;Mehta and Shah, 2001).…”
Section: Entrepreneurial Orientation and E-commerce Adoption In Smesmentioning
confidence: 99%
“…Johnston et al, 2007;Martin and Matlay, 2003;Wymer and Regan, 2005;Grandon and Pearson, 2004;Bianchi and Bivona, 2002;Webb, 2002). In general, past research evidence indicates that SMEs adopt e-commerce in order to pursue a global strategy that enables them to target a broader customer base (Mehta and Shah, 2001;Moodley, 2003;Beck et al, 2005), address environmental and competitive pressures in their industries (Wymer and Regan, 2005;Grandon and Pearson, 2004), and take advantage of significant cost savings associated with implementing such a technology (Raymond et al, 2005;Riemenschneider et al, 2003;Santarelli and D'Altri, 2003). Despite the growing number of empirical research dealing with e-commerce issues in SMEs, the literature has largely been confined to exploratory studies that examine various factors affecting e-commerce adoption in SMEs (Wymer and Regan, 2005;Houghton and Winklhofer, 2004;Matlay, 2004).…”
Section: Introductionmentioning
confidence: 99%
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“…Large industries historically did not directly connect to their end clients and therefore required that middle-men could now make such a connection. Mehta & Shah (2011) [2] identify several reasons to incorporate e-business as a new distribution channel for companies, with particular emphasis on the potential for geographic expansion and greater exposure in current markets. E-business has been growing in recent years.…”
Section: Introductionmentioning
confidence: 99%