Doing digital business with robots: Necessary knowledge and skills of employees in digital age

Lukić, Jelena; Brkljač, Milan; Jovanović, J.

doi:10.5937/intrev2204012l

Cited by 3 publications

(3 citation statements)

References 11 publications

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“…Regardless of the prevailing term, it is a form of corporate business self-regulation that is integrated into the business strategy of a socially and environmentally conscious enterprise. There is no workplace or job that is immune on contemporary changes and technological inventions (Lukić Nikolić et al, 2022). In this sense, CSR can be identified with a built-in and selfregulatory mechanism through which the company monitors and ensures compliance of its business activities with current legal regulations, prevailing ethical standards and internationally accepted norms (Chowdhury & Dasani, 2020, p. 2).…”

Section: The Role Of Green Marketing In Corporate Social Responsibilitymentioning

confidence: 99%

Implementation of Green Marketing in Corporate Social Responsibility on the Example of Companies from Serbia

Madžar,

Brkljač

2023

Technogenesis, Green Economy and Sustainable Development

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The purpose of this chapter is to investigate and synthesize the results of earlier research on sustainable development, the role of green marketing, corporate social responsibility (CSR) and greenwashing. The authors emphasize that environmental sustainability issues and the CSR have to be more deeply integrated into green marketing strategies. In order to preserve a favourable environmental corporate image, one should not fall into the traps of greenwashing. The authors analyse the available definitions and implications of green marketing, CSR and the experience of greenwashing, as well as their role in sustainable development. For this purpose, a meta-analysis of extensive available literature sources, research results, case studies and some statistical data was applied. The chapter also provides an overview of successful examples of the green marketing application in some companies from Serbia. While green marketing practices and CSR have a positive impact on sustainable development, the same does not apply to greenwashing.

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Section: The Role Of Green Marketing In Corporate Social Responsibilitymentioning

confidence: 99%

Implementation of Green Marketing in Corporate Social Responsibility on the Example of Companies from Serbia

Madžar,

Brkljač

2023

Technogenesis, Green Economy and Sustainable Development

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“…In the time of fifth industrial revolution, organizations are increasingly incorporating robots [5], [6]. Due to that, humans are confronted with a new trend: robots as co-workers.…”

Section: Advanced Technologies and Applications Sessionmentioning

confidence: 99%

The Main Concerns of Employed People Regarding Robots at Workplace in the Digital Age

Lukić¹,

Mirković²

2023

Proceedings of the International Scientific Conference - Sinteza 2023

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Robots are gradually becoming a part of workplace. A large number of businesses continuously introduce robots or robotic manufacturing systems. Employees are once again confronted with new technological achievements at work. The purpose of this paper is to highlight the main concerns of employees regarding the use of robots in the workplace. The empirical study, which took place in the period from October 2022 to January 2023, encompassed 94 participants. The findings revealed that the most common concerns were that robots do not possess capacity to react adequately in unexpected situations, that respondents would feel lonely if their co-workers were robots rather than people, and that robots lacked human flexibility and mobility. Findings obtained in this study can be used by decision makers and human resource managers with the aim to overcome the main concerns while implementing robots at workplace. It is highly likely that technological advancement will result in new type of robots which will have new features and characteristics that are increasingly human-like.

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“…To do that, we hypothesized that ethical dilemmas could be resolved in line with rules and law only if employees get enough training in the implementation of a code of ethics in real-life cases. Furthermore, ethical principles belong to soft knowledge and skills that are not suitable for automatization (Lukić-Nikolić, Brkljač, M. & Jovanović, 2022). This topic will be explained through the following chapters: the first chapter presents the theoretical framework of business ethics and ethics in general, the second examines the relationship between employee ethics and internal audit, the third reviews the relationship between employee ethics and external audit, while the last chapter analyses data collected from respondents through a questionnaire (survey) and provides answers to research questions.…”

Section: Introductionmentioning

confidence: 99%

Ethical dilemma: A pathway to fraud or not?

Ćerdić,

Knežević

2023

EurJ Appl Econ

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Financial fraud committed by employees is a phenomenon that has been present in business and professional circles for a long time, however, with the advent of increasingly sophisticated techniques for doing so, the real challenge is how to prevent fraud. The main aim of the research is that when the opportunity arises to commit financial fraud, ethical principles and codes of conduct go beyond the personal and collective motives of employees. Furthermore, we try to confirm that constant training of employees on the topic of the code of ethics reduces the possibility of financial fraud in the company. To support research questions, we conducted a survey. The respondents were employees engaged in various types of jobs in the Accounting, Finance, and Auditing sector as well as students from the Accounting and Auditing program in Serbian domestic public faculties and universities. The period of the research was April-May 2021. The research results showed that almost 50% of respondents never get training in the area of code of ethics application in real-life cases, and 20-30% remain undecided on each ethical dilemma presented in the questionnaire, therefore confirming our hypothesis that there is a much room to implement ethical training as the most important prevention technique for fraud in Serbian companies.

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Doing digital business with robots: Necessary knowledge and skills of employees in digital age

Cited by 3 publications

References 11 publications

Implementation of Green Marketing in Corporate Social Responsibility on the Example of Companies from Serbia

Implementation of Green Marketing in Corporate Social Responsibility on the Example of Companies from Serbia

The Main Concerns of Employed People Regarding Robots at Workplace in the Digital Age

Ethical dilemma: A pathway to fraud or not?

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