2013
DOI: 10.1108/jcom-08-2012-0068
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Do CEO bloggers build community?

Abstract: Purpose -Chief executives (CEOs) have turned to blogging. This research asks: do CEO blogs attract commenters leading to genuine discussion and community building? Design/methodology/approach -The 30 most popular CEO blogs are analysed, community structure is graphically represented using social network analysis, measuring cohesion using connectedness. A review of content assesses whether richness and type of media affect community building. Findings -By modelling a CEO blog as an affiliation network the struc… Show more

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Cited by 24 publications
(23 citation statements)
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“…These social interactions offer satisfaction to the member, which influence their participation in the community (Casaló, Flavián, & Guinalíu, 2013). Collaborative technologies and Web 2.0 enable unprecedented interconnectedness, allowing individuals and organisations access to information, enabling them to communicate and collaborate (Dearstyne, 2008;Vidgen et al, 2013). Collaborative technologies and Web 2.0 enable unprecedented interconnectedness, allowing individuals and organisations access to information, enabling them to communicate and collaborate (Dearstyne, 2008;Vidgen et al, 2013).…”
Section: Online Health Communitiesmentioning
confidence: 99%
See 1 more Smart Citation
“…These social interactions offer satisfaction to the member, which influence their participation in the community (Casaló, Flavián, & Guinalíu, 2013). Collaborative technologies and Web 2.0 enable unprecedented interconnectedness, allowing individuals and organisations access to information, enabling them to communicate and collaborate (Dearstyne, 2008;Vidgen et al, 2013). Collaborative technologies and Web 2.0 enable unprecedented interconnectedness, allowing individuals and organisations access to information, enabling them to communicate and collaborate (Dearstyne, 2008;Vidgen et al, 2013).…”
Section: Online Health Communitiesmentioning
confidence: 99%
“…Traditional communication channels are thought to have lost credibility: people are less likely to trust slick corporate advertising and promotional materials such as press releases, advertisements, banners, websites and brochures (Scobel & Israel, 2006) and increasingly rate alternative online sources of information as a more trusted source of information (Vidgen, Sims, & Powell, 2013). Social media and Web 2.0 have empowered individuals to generate their own content (Hajli, 2013;He, Zha, & Li, 2013) and provide easy access to information from online communities.…”
Section: Introductionmentioning
confidence: 99%
“…Scholars have conducted research on how to effectively promote the knowledge sharing and knowledge flow in the community of practice in order to maximize the knowledge level of its members and whether the cultivation of a community of practice requires management [10]- [13]. Knowledge flow is the process of knowledge diffusion, knowledge transfer, knowledge sharing and related knowledge growth, which are generated by the interaction between different participants [14], [15].…”
Section: A Community Of Practicementioning
confidence: 99%
“…It should be mentioned that employees are also consumers of new media, and new communication technologies have an increasing presence in the workplace [11], yet studies have rarely recognized this issue [7]. Last but not least, the application of new media is the fastest growing topic for new media research, mainly focusing on corporate applications [18][19][20].…”
Section: New Media Adoptionmentioning
confidence: 99%