“…After exposure to condition, participants completed scales for religious animosity (α = 0.915), negative affect (α = 0.934), business judgments (α = 0.910), likelihood of participating in the boycott (α = 0.931), complaint intentions (α = 0.957), and religiosity (α = 0.957); Worthington et al, 2003 in that order. See Table 1 for details of scale items, endpoints, origins/where scale was adapted from, as well as information was collected to be consistent with prior research on religion and consumption that suggests that these demographic factors can influence research in this area (Babakus et al, 2004;Bennett & Einolf, 2017;Frost & Edgell, 2017;Minton & Kahle, 2017;Schnabel, 2015;Wolkomir et al, 1997). For example, prior research suggests that the most highly religious consumers are older, female, have lower education levels, and have lower income levels (Minton & Kahle, 2014).…”