Direct and Indirect Effects on International Tourists‘ Destination Satisfaction — The Case of the World Natural Heritage of Halong Bay, Vietnam

Khương, Mai Ngọc; An, Nguyen Thi Hong; Uyen, Nguyen Thi Mai

doi:10.7763/joebm.2016.v4.372

Cited by 7 publications

(10 citation statements)

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“…In the study of (D. Roy, Dhir, & Ahsan, 2016) the impact of natural beauty is found significant in determining tourist satisfaction. The resources that are not created by humans but exist in the environment naturally are called natural resources (Khuong & Uyen, 2016). Natural factors comprise of weather, beach, lake, mountain, desert, etc.…”

Section: Natural Factors and Tourists' Satisfactionmentioning

confidence: 99%

Factors affecting tourists’ satisfaction: An empirical study on Rangamati as a tourism destination

Alam

Mahmod

Das

2020

HTR

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This study aims to unearth the determining factors of tourist satisfaction in the Rangamati District and explores the degree of interdependence. Data were collected from 140 tourists who visited Rangamati from 2019 to onward were selected based on convenience using a survey questionnaire. The findings of the study revealed that two factors among five such as natural factors, cultural factors were found to have a positive influence in determining tourists’ satisfaction however the other three such as tourism product, destination support services, and financial factors do not influence tourists satisfaction. SPSS-2020 was used for analysis where descriptive statistics were used to express the demographic profile of the respondent and to rank the individual factors to find out which factors are most important for determining the dependent variable. Then, correlation analysis and multiple regression analysis has been used to judge the degree of relationship among independent and dependent variables. A set of recommendations was provided which will help to improve the performance of the agencies as well as tourist services and it will gradually bring satisfaction to the local and international tourists.

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Section: Natural Factors and Tourists' Satisfactionmentioning

confidence: 99%

Factors affecting tourists’ satisfaction: An empirical study on Rangamati as a tourism destination

Alam

Mahmod

Das

2020

HTR

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“…The model can further be extended by adding destination attributes as independent variables and PERVA, PERSEQUA will act as the first-level mediators [11]. This new combined model covers a large frame to better understand WOM behaviour and be able to give specific suggestions on improving the aspects that motivate tourists" willingness to recommend.…”

Section: B Limitations and Implications For Future Researchmentioning

confidence: 99%

“…Different methods to measure customer satisfaction have been introduced, discussed and adapted. Generally, they can be classified into two main approaches: disconfirmation theory and performance only [11]. The first one is based on the gap between expectations and perceived performances to determine satisfaction [12].…”

Section: A Tourist Destination Satisfactionmentioning

confidence: 99%

“…However, some authors criticize the accuracy of this approach such as personal bias and problems with measuring expectations [13]. The second approach is through the evaluation of destination"s attributes, which researchers choose to establish their own model [11], [14], [15]. Reference [16] pointed out that by using the sum of attribute evaluations, researchers can only measure "attribute satisfaction" [17], while "overall satisfaction" is another concept explained as "an overall evaluation based on the total purchase and consumption experience with a good or service over time" [18].…”

Section: A Tourist Destination Satisfactionmentioning

confidence: 99%

“…Particularly, TODESA and PERSEQUA were adopted from [11]; WOM was adapted from the concept of loyalty intentions [61]. The questions were in form of Five-scale Likert statements (1 = strongly disagree, 5 = strongly agree), with one open-ended question for better recommendation.…”

Section: A Research Design and Data Collectionmentioning

confidence: 99%

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The Effects of Destination Image, Perceived Value, and Service Quality on Tourist Satisfaction and Word-of-Mouth — A Study in Ho Chi Minh City, Vietnam

Khương¹,

Phuong²

2017

IJTEF

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Abstract-In recent years, the number of international tourists who revisit Vietnam is relatively low, at 32.98% [1]. Therefore, being considered as an effective way to attract new visitors, tourist's word-of-mouth was the main concern of the current research. This study attempted to examine the effects of destination image, perceived value and perceived service quality, which were believed to have direct relationships with individuals' perception, on tourist destination satisfaction and WOM behaviour, in order to further suggest recommendations for tourism industry. Quantitative approach was mainly applied, using a questionnaire which was directly delivered to 1,673 foreign tourists in Ho Chi Minh City (HCMC), Vietnam. The results showed that destination image, perceived value, and perceived service quality were significantly correlated and had both directly and indirectly effects on WOM through the mediation of destination satisfaction. Suggestions were given to develop a favourable image of HCMC, improve service quality and increase tourists' perception of value received in accordance to perceived price/cost, which in turn, would enhance their satisfaction and motivate WOM activities.Index Terms-Destination image, perceived value, service quality, tourist Word-of-Mouth, tourist destination satisfaction.

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The international tourists’ destination satisfaction and developmental policy suggestions for Ho Chi Minh City, Vietnam

Khương

Pham

Nguyen

et al. 2018

Journal of Policy Research in Tourism, Leisure and Events

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Direct and Indirect Effects on International Tourists‘ Destination Satisfaction — The Case of the World Natural Heritage of Halong Bay, Vietnam

Cited by 7 publications

References 0 publications

Factors affecting tourists’ satisfaction: An empirical study on Rangamati as a tourism destination

Factors affecting tourists’ satisfaction: An empirical study on Rangamati as a tourism destination

The Effects of Destination Image, Perceived Value, and Service Quality on Tourist Satisfaction and Word-of-Mouth — A Study in Ho Chi Minh City, Vietnam

The international tourists’ destination satisfaction and developmental policy suggestions for Ho Chi Minh City, Vietnam

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