Digitalization in management of fishery integration associations

Abstract

The paper represents a method for the digitalization in management by creating a Unified Management Information System, which provides an opportunity to analyze the data and expedite the decisionmaking process, to fulfill strategic objectives, maintain and enhance competitive advantages of fishery integration associations. The study proposes a concept of UMIS structure adjusted for the activity peculiarities of integration association member companies, which facilitates greater efficiency of interactions and communication between them. The designed organizational structure, concentrated on the key activities of integration association and built on the principles of centralization, which allows for a creation of a single business model of member companies, serves as a basis for the UIMS implementation.