“…However, thanks to the advent of advanced analytics, companies can integrate data from multiple sources to gain a competitive advantage, create knowledge (La Torre, 2018a, b) and build HC through teamwork (Kitchin & McArdle, 2016;Wang & Cotton, 2018). Besides, the digital relational capital has become a crucial performance driver in today's digitalization and internet era (Fredriksson, 2015;Hirsch, 2013;Molodchik et al, 2018).…”