1983
DOI: 10.1177/014662168300700205
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Dichotomous and Multipoint Scales Using Bipolar Adjectives

Abstract: Subjects responded to a set of self-descnptive bipo lar adjectives in either a dichotomous format or a 7-point bipolar rating scale format. In addition, each subject answered a measure of social desirability re sponding rate The responses of over 400 subjects in each format were factor analyzed, followed by a vari max rotation The factor structure for the formats were strikingly similar and closely reflected the traits repre sented by the adjectives. Social desirability was found to be of minimal influence for… Show more

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Cited by 12 publications
(4 citation statements)
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“…Although these researches are focused on confirmatory factor analyses, the main idea that the greater the categorization imply a greater loss of information, and, in turn, a greater attenuation of the relationships between items, can be applied to the exploratory factor analyses. In those studies that compare the dichotomous format with that of seven response alternatives (Bernstein & Teng, 1989; Comrey & Montag, 1982; King, King, & Klockars, 1983; Oswald & Velicer, 1980; Velicer, DiClemente, & Corriveau, 1984) the data indicate better factorial validity with seven options than with two. The fact that the validity of the questionnaire changes according to the number of response options is a matter of considerable importance, potentially calling into question the construct validity of the variable measured (MacCallum, Zhang, Preacher, & Rucker, 2002; Muñiz, García-Cueto, & Lozano, 2005).…”
mentioning
confidence: 98%
“…Although these researches are focused on confirmatory factor analyses, the main idea that the greater the categorization imply a greater loss of information, and, in turn, a greater attenuation of the relationships between items, can be applied to the exploratory factor analyses. In those studies that compare the dichotomous format with that of seven response alternatives (Bernstein & Teng, 1989; Comrey & Montag, 1982; King, King, & Klockars, 1983; Oswald & Velicer, 1980; Velicer, DiClemente, & Corriveau, 1984) the data indicate better factorial validity with seven options than with two. The fact that the validity of the questionnaire changes according to the number of response options is a matter of considerable importance, potentially calling into question the construct validity of the variable measured (MacCallum, Zhang, Preacher, & Rucker, 2002; Muñiz, García-Cueto, & Lozano, 2005).…”
mentioning
confidence: 98%
“…We aimed for an even distribution of statements rated as true and false, and thus included negative, neutral, and positive trait adjectives. The final 80 items drew on a pool of trait adjectives from Lazzari et al (1978) and King (1983), of likability-rated items from Dumas et al (2002), Schonbach (1972) and Alicke (1985), and on self-generated trait adjectives. We designed our experiment to be conducted with two parallel statement sets subsequently with magnetoencephalography (MEG) and fMRI.…”
Section: Experimental Taskmentioning
confidence: 99%
“…Dichotomous scale is a scale that provides two options on opposite ends, such as Yes/No or Agree/Disagree. This study will use the dichotomous scale to measure variables IP and Advertisement, and Yes is represented by 1 while No is represented by 0 [21].…”
Section: Hypothesismentioning
confidence: 99%