Developments and Competitiveness of Mozambican Chicken Meat Industry

Abstract

A thriving Mozambican poultry industry could serve a number of roles, facilitating consumers' access to animal protein, reducing the nation's dependence on poultry imports, and providing jobs and associated income to those employed in the industry. The competitiveness of Mozambique's poultry was characterized and analyzed by applying Porter's Five Forces Model. This analysis, of the five strengths that shape business competition indicated a low level of competition within the industry, a limited supply of raw material and a strong foreign competition with national supplies of this commodity. Domestic demand for chicken meat is increasing, but buyers base their decision mainly on price. Challenges include establishing governance structure and policies for the poultry sector which would promote consumer welfare. Alternatively, Mozambique's poultry industry could be improved through greater technical cooperation with other countries (e.g., Brazil), thereby allowing the local industry to acquire specific regulatory and organizational structures for chicken production, along with improved genetic material and poultry feeds.

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