Vulnerable road users are pedestrians, un-motorized users, children, and elderly people. The problem of traffic safety is not only zero accidents, but also broader the creation of safe and comfortable environment for road users. Based on international understanding of traffic safety contained in the Global Road Safety Partnership (GRSP), traffic safety has involved elements of government, business, and civil society with the primary goal of raising awareness about the importance of safety and reducing mortality and injuries due to past accidents cross a sustainable basis, especially in developing and transition countries. To reduce the number of accidents can be done by carrying out and implementing the results of road safety audits, through forgiving roads that are able to minimize the severity of victims, roads that are able to explain intentions without communication (self-explaining road), and roads that are capable of creating compliance without warning (self-regulating road). One of the causes of traffic accidents is human error behavior and speed of vehicles which exceed the speed limits (speeding). One of the strategies to reduce the speeding by way speed restrictions of vehicle. Based on the analysis of the 85 th percentile and the probability of a pedestrian fatality rate when hit by a vehicle, the value of the speed limit on school hours at 30 km/h and 50 km/h for outside the school hours according to the terrain of the existing road with a flat and straight terrain. In Mayjen Sungkono Street (in front of Engineering Faculty Unsoed Blater Campus) along 150 m, the speed limit at 40 km/h. The results of road safety audit analysis are then implemented in the field by installing traffic signs. Determination of the location of the installation of speed limit signs and crossing road signs is coordinated with Balai Pengelola Sarana Prasarana Perhubungan Wilayah V, Transportation Agency, Central Java Province. There are four traffic signs that are installed on the Mayjen Sungkono Street, Blater which are two speed limit signs of 40 km/h and two road crossing instructions.