Determining the antecedents for a strategy of corporate social responsibility by small- and medium-sized enterprises in the UK fashion apparel industry

Perry, Patsy; Towers, Neil

doi:10.1016/j.jretconser.2009.05.003

Cited by 74 publications

(72 citation statements)

References 77 publications

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“…Awareness of CSR initiatives among the interviewees is only created when a disaster or something striking happens with regard to any human rights or labour condition issues, which is beyond the acceptable norms for European customers. This finding supports the general awareness measurements in other industries such as the apparel industry (Perry and Towers, 2009). In such industries continuous communication on TV and in newspapers is feeding the high awareness of these topics.…”

Section: Customer Awareness Of Csr Initiativessupporting

confidence: 88%

Exploring perceptions of customer value

Jensen¹,

Annan-Diab²,

Seppala

2018

EBR

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Purpose The purpose of this paper is to develop a framework that describes and explains how corporate social responsibility (CSR) initiatives are perceived by customers and links customer perception to the notion of customer value perception. To explore customer value conception firstly, the perception of CSR initiatives is investigated; secondly, indications for the value-enhancing effects of CSR initiatives are studied, and finally, the varying effects which different value categories can have on customer attitudes and behaviour are extracted. Design/methodology/approach The data consists of 12 semi-structured interviews with customers of European telecommunication companies. Findings The results suggest that CSR initiatives, when communicated efficiently and considered as relevant by customers, will enhance two customer value categories: the extrinsic self-oriented value defined as efficiency and excellence and the intrinsic other-oriented value pertaining to ethics or spirituality. Enhancement of extrinsic self-oriented value imbeds the potential of CSR initiatives to affect customers’ purchase behaviour and thus strengthen ethical consumerism within the telecommunications industry. Research limitations/implications The main implication for research is a better understanding of the relationship between customer perception and customer value perception in the field of ethical consumerism. Focussing on one industry for the study can be named as a limitation. Practical implications As indicated by the research, results by customers prioritised CSR initiative can affect the customer value perception, mainly the extrinsic/self-oriented value. If the company is aiming to change customer behaviour and to strengthen ethical consumerism, it is important that the customer experience of CSR initiatives improve excellence (quality) and/or efficiency of the product/service. Originality/value This paper fulfils an identified need of research on how CSR initiatives can influence consumer behaviour.

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Section: Customer Awareness Of Csr Initiativessupporting

confidence: 88%

Exploring perceptions of customer value

Jensen¹,

Annan-Diab²,

Seppala

2018

EBR

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“…Furthermore, textile companies' supply chains are not only globally dispersed [42] and characterized by a strong social and environmental impact [43], but are also linked to a significant number of sustainability issues related to suppliers [44]. As a result, market participants in the textile sector are increasingly under the spotlight for their involvement in social and environmental issues [45].…”

Section: Sustainable Supply Chain Management In the Textile Sectormentioning

confidence: 99%

Sustainable Supply Chain Management Implementation–Enablers and Barriers in the Textile Industry

Oelze

2017

Sustainability

104

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Abstract:The distinct definition of accordance in the perceived barriers and enablers for sustainable supply chain management (SSCM) policy implementation has been the subject of various research studies, but a distinct focus on the textile sector has been the object of limited previous attention. However, it has been found that it affects the approach to developments in company approaches to sustainable supply chain management within that industry. This article presents the results of an in-depth comparative case study analysis, drawing on 23 interviews with managers of 10 companies from the textile industry. The analysis demonstrates that specific modes of collaboration can both enable an effective SSCM and diminish barriers for policy implementation. The width and depth varies between a collaborative management approach for an effective internal SSCM versus industry collaboration and buyer supplier collaboration to address external barriers and enablers.

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“…The concepts of CSR have continually evolved and are still actively debated. As a result, many studies apply the concept of CSR to different sectors, for instance, to food industries [21,22], educational institutions [23,24], automobile sectors [25,26], apparel and textile industries [27][28][29], pharmaceutical [30,31] and so on. While much debate focuses on improving the effective implementation of CSR, the basic need for improvement substantiates the idea that CSR is neither clearly understood nor effectively implemented.…”

Section: Csrmentioning

confidence: 99%

Evaluation of Barriers of Corporate Social Responsibility Using an Analytical Hierarchy Process under a Fuzzy Environment—A Textile Case

2015

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Abstract:The ventilating crisis of Corporate Social Responsibility (CSR) issues in the textiles industry resulted in the engagement of many researchers in the analysis of CSR and its related factors throughout the globe. Some researchers in developed nations extend their policies beyond the boundary of CSR in the textiles industry, but some developing contexts are still limited to this boundary, including India, due to facts that have not yet been revealed. Hence, to fill this gap, this study reveals the factors that are resisting the implementation of CSR in the textiles industry with the assistance of a proposed model, and this model is validated with a case industry situated in southern India. Common barriers are collected through various reliable means, and among those common barriers, the essential barrier was identified with the assistance of the case industrial manager through an Analytical Hierarchy Process (AHP) under a fuzzy environment. The results show that financial constraints comprise the main barrier to the implementation of CSR in the Indian textiles industry, which is then further validated with feedback from case industry managers. This study offers both societal and scientific insights, identifies limitations, and provides an approach that may be extended in the future once additional factors are implemented.

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Determining the antecedents for a strategy of corporate social responsibility by small- and medium-sized enterprises in the UK fashion apparel industry

Cited by 74 publications

References 77 publications

Exploring perceptions of customer value

Exploring perceptions of customer value

Sustainable Supply Chain Management Implementation–Enablers and Barriers in the Textile Industry

Evaluation of Barriers of Corporate Social Responsibility Using an Analytical Hierarchy Process under a Fuzzy Environment—A Textile Case

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