Determinants of individuals’ self-disclosure and instant information sharing behavior in micro-blogging

Abstract

Micro-blogging is a new social networking service (SNS) that can be viewed as an easily accessible, simplified blog. The simple and swift spread properties of micro-blogging make it different to the conventional SNS. However, little empirical results were provided in prior literature to elaborate individual’s behavior of micro-blogging use. Consequently, this study aims to explore the possible influence of individuals’ motivations on their self-disclosure and instant information sharing behavior as well as the extent of perceived social support in micro-blogging. Individuals who had experiences on Plurk usage were invited as subjects. The partial least squares (PLS) was utilized to examine the proposed model and hypotheses. Analytical results indicate that popularity and interpersonal needs significantly influence individual’s self-disclosure, while interpersonal and entertainment needs significantly influence individual’s instant information sharing behavior. Moreover, both individual’s self-disclosure and instant information sharing behavior have a positive relationship with the perceived extent of social support.

The Motivation of Tourism Photography Online Sharing

“…More and more people satisfy their entertainment needs by sharing information and experience online (Lai and Yang, 2015;Krasnova et al, 2010). Similarly, we propose that tourists share photos for entertainment, because they experience fun, enjoyable, and a good time during this process (Rubin, 1988).…”

How self-disclosure in Twitter profiles relate to anonymity consciousness and usage objectives: a cross-cultural study

“…Here, we review previous work [12,45,66,109] that analyze self-disclosure in the perspective of usage motives in social media. Hollenbaugh and Ferris [46] and Chang and Heo [12] examine how usage motives are influential in self-disclosure by regression analysis for general Facebook users or U.S. college students, respectively.…”

“…They captured the degree of disclosure in Facebook through asking four questions such as "When I'm having a bad day, I post about it on Facebook" and "When I have an accomplishment I'm proud of, I share it on Facebook". Lai and Yang [66] also used RSDS [122] for measuring self-disclosure of users in a Taiwan microblog service. They found that motivations for being popular and motivations for remaining friendships, respectively, have positive impact on self-disclosure.…”

“…Self-disclosure on social media is defined by either actual behaviors [2,4,8,21,29,74,119,120] or willingness (or attitudes) [30,66,75,91,114,117] of providing personal information. Consistently, concerns for privacy on social media were found to have negative impact on self-disclosure for general U.S. people [30], Belgium people [119], Slovakia Facebook users [91], Chinese microblog users [75], and Turkey people [117].…”

“…Self-disclosure relates to usage objectives on social media as discussed before [12,45,66,109]. For example, Twitter users may put their web page links when they aim to promote themselves for personal or professional reasons.…”