“…Indeed, there are not totally clear the mechanisms and the circumstances that allow OI to perform better than the traditional internal development. Among the few contributions focusing on OI at the project level, the features of involved players (Du et al, 2014; Füller et al, 2012; Gattringer et al, 2017), the risks related to OI projects (Frishammar et al, 2015; Marullo et al, 2020), the role of complexity (Gurca et al, 2020; Lee et al, 2019) and novelty (Hsieh & Tidd, 2012), the organizational tools (Aksoy‐Yurdagul et al, 2021; Lakemond et al, 2016; Pellizzoni et al, 2019) and the effects on innovation performances (Kobarg et al, 2019) are investigated. However, how OI interconnects with a firm's technological strategies, which output is able to achieve and what is the outcome for the company adopting such a paradigm is a less explored research area.…”