Design Challenges for Livestreamed Audience Participation Games

Glickman, Seth; McKenzie, Nathan; Seering, Joseph; Moeller, Rachel; Hammer, Jessica

doi:10.1145/3242671.3242708

Cited by 38 publications

(40 citation statements)

References 33 publications

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“…Ignoring pressure from the viewers can likely break the buildup of emotional entrainment by creating friction in the combination of shared attention and mood. This would be in line with previous research suggesting that viewer engagement may depend on their ability to influence the stream (Glickman et al, 2018;Seering et al, 2017b).…”

Section: Viewer Participationsupporting

confidence: 92%

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Building viewer engagement through interaction rituals on Twitch.tv

Jodén

Strandell

2021

Information, Communication & Society

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The expanding gaming industry now includes a large group of consumers who watch others play games. On Twitch.tvthe leading platform for gameplay streaminginfluencers livestream themselves playing games while viewers watch and interact with them. Previous research suggests that social interaction may be critical for a successful stream but has not studied gameplay streams as Interaction Rituals, a model describing how interaction lead to social motivation. Analysis of four gameplay streams shows how the streamer, through inclusion strategies and active viewer participation, promote viewer engagement in a way that resembles the mechanisms of offline Interaction Rituals. The model, therefore, appears to be useful for understanding how successful gameplay streams draw a returning audience through producing positive social emotions and parasocial attachment to the group.

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Section: Viewer Participationsupporting

confidence: 92%

“…Such studies indicate that Twitch often involves common behavioral scripts, a precondition of interaction rituals (see Section 3). Other research suggests that viewer engagement may depend on viewers' ability to influence the stream (Glickman et al, 2018;Seering et al, 2017b).…”

Section: Previous Researchmentioning

confidence: 99%

Building viewer engagement through interaction rituals on Twitch.tv

Jodén

Strandell

2021

Information, Communication & Society

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“…In particular, these new types of games muddle the line of interaction even further in this already hazy middleground of streamerviewer interaction in online media consumption. Issues of how to design these games in order to integrate with current modes of spectatorship pose a great challenge for game designers (Glickman et al, 2018;Seering, Savage, et al, 2017;Stahlke et al, 2018), for example extending modes of interaction outside of only the chat modality used in Twitch Plays Pokémon (Lessel, Mauderer, et al, 2017).…”

Section: Live Video Game Streaming and Twitchmentioning

confidence: 99%

“…In fact, the whole concept of games being consumed by spectating rather than playing, changes the approach to game development significantly. Studies have already shown that streaming of games can increase sales (Hernandez, 2016), and that new types of audience participation games are emerging that facilitate spectator interaction (Fanzo et al, 2017;Glickman et al, 2018;Seering, Savage, et al, 2017).…”

Section: T-test and Discriminant Function Analysismentioning

confidence: 99%

Social motivations of live-streaming viewer engagement on Twitch

Hilvert-Bruce

Neill

Sjöblom

et al. 2018

Computers in Human Behavior

569

420

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“…In recent years, live streaming has received increasing attention from the HCI community [32,35,51,69]. In 2020, Stay-at-home mandates and quarantines related to the COVID-19 pandemic have further increased participation in online gaming [40].…”

Section: Live-streaming Platformsmentioning

confidence: 99%

Mapping Design Spaces for Audience Participation in Game Live Streaming

Striner

Webb

Hammer

et al. 2021

Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems

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Live streaming sites such as Twitch ofer new ways for remote audiences to engage with and afect gameplay. While research has considered how audiences interact with games, HCI lacks clear demarcations of the potential design spaces for audience participation. This paper introduces and validates a theme map of audience participation in game live streaming for student designers. This map is a lens that reveals relationships among themes and sub-themes of Agency, Pacing, and Community-to explore, refect upon, describe, and make sense of emerging, complex design spaces. We are the frst to articulate such a lens, and to provide a refective tool to support future research and education. To create the map, we perform a thematic analysis of design process documents of a course on audience participation for Twitch, using this analysis to visually coordinate relationships between important themes. To help student designers analyze and refect on existing experiences, we supplement the theme map with a set of mapping procedures. We validate the applicability of our map with a second set of student designers, who found the map useful as a comparative and refective tool.

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Design Challenges for Livestreamed Audience Participation Games

Cited by 38 publications

References 33 publications

Building viewer engagement through interaction rituals on Twitch.tv

Building viewer engagement through interaction rituals on Twitch.tv

Social motivations of live-streaming viewer engagement on Twitch

Mapping Design Spaces for Audience Participation in Game Live Streaming

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