Customer Satisfaction: A Central Phenomenon in Digital Marketing J&amp;T Express

Violinda, Qristin; Alfadila, Annisa; Wattegama, Erandi Jinadari; Gultom, Henry Casandra

doi:10.21580/jdmhi.2022.4.1.10889

Cited by 5 publications

(5 citation statements)

References 1 publication

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…The results of this study align with Violinda et al, 2022) opinion, which states that to affect consumer satisfaction, namely, attention, companies must be able to see and overcome all needs, expectations, and problems consumers face. With that attention, consumers will become satisfied with the company and retransact with it, and in the end, they will become loyal customers.…”

Section: Service Quality Improvement Strategysupporting

confidence: 82%

The Role of Service Quality in Increasing Customer Satisfaction at PT. Global Perkasa Ekspres Logistik

Septaningrum

2023

SOSMANIORA: Jurnal Ilmu Sosial dan Humaniora

View full text Add to dashboard Cite

Customer satisfaction is an exciting and crucial issue for many companies, including PT. Global Perkasa Ekspres Logistik. However, until now, the role of service quality in improving the quality of customer experiences has yet to be widely reported in this company. This study aims to analyze and design service improvement strategies for PT. Global Perkasa Ekspres Logistik in managing service quality, especially in delivery services, to increase customer satisfaction. This research design falls under the category of qualitative research that PT. Global Perkasa Ekspres Logistik gather opinions through questionnaires, interviews, and direct observation. The number of analysis units in this study amounted to nine companies, which took place from March to July 2022 for qualitative descriptive data analysis. PT. Global Perkasa Ekspres Logistik is a logistics service provider for companies under its umbrella. In its journey, this company has obtained customer satisfaction through the quality of its services. According to research, factors that affect consumer satisfaction include good customer service, affordable service prices for people who often use expedition services, friendly, flexible, responsive, and quality services, and technological advances that provide convenience in communicating and providing services to consumers. Other factors that become weaknesses in achieving customer satisfaction include the presence of individuals or staff who lack experience in providing services and have an impact on the company's image.

show abstract

Section: Service Quality Improvement Strategysupporting

confidence: 82%

The Role of Service Quality in Increasing Customer Satisfaction at PT. Global Perkasa Ekspres Logistik

Septaningrum

2023

SOSMANIORA: Jurnal Ilmu Sosial dan Humaniora

View full text Add to dashboard Cite

show abstract

“…Adanya perkembangan teknologi juga berdampak pada bidang pemasaran, dimana dalam pemasaran konsumen dimasa depan sebagian besar akan dilakukan dengan menggunakan pengaturan digital, terutama media sosial dan seluler. Adanya perkembangan teknologi tersebut maka persaingan di dunia bisnis juga semakin ketat, sehingga strategi pemasaran dan media yang digunakan juga harus tepat (Violinda et al, 2022).…”

Section: Pendahuluanunclassified

Pengaruh Digital Marketing, E-Word of Mouth, dan Electronic Trust terhadap Keputusan Pembelian pada Marketplace Shopee

Efendi

2024

arzusin

View full text Add to dashboard Cite

The aim of this research is to determine the influence of digital amrketing, e-word of mouth, and electronic trust on purchasing decisions. This research uses quantitative research with hypothesis testing. The population of this research is the marketplace shopee in Sidoarjo. The sampling technique in this study used a simple random sampling technique using the Slovin formula, so that the sample for this study was 92 people. The analysis tool used in this research uses IBM SPSS Version 25 for Windows software. The results of this research prove that digital marketing, e- word of mouth and electronic trust is a parcial influences purchasing decisions.

show abstract

“…Customer Data Analysis: Understanding customer needs and preferences requires in-depth data analysis. Management information systems can collect and analyse customer data to provide better insight to management in developing marketing and promotion strategies [11].…”

Section: Introductionmentioning

confidence: 99%

Implementation of Management Information Systems at Janji Jiwa Coffee Shop in Medan Selayang City to Improve Customer Satisfaction

Lubis,

Sembiring,

Riyansyah

et al. 2024

J. Of Management Analytical and Solution

View full text Add to dashboard Cite

Indonesia's coffee market has grown significantly in recent years, and a large number of coffee shops have opened up. In the face of fierce competition, the Janji Jiwa Coffee Shop in Medan, Selayang City, must strive to retain and grow its clientele. This research aims to determine the application of the Management Information System used to increase customer satisfaction at Janji Jiwa coffee shop. This research uses a quantitative approach with survey methods. Data was collected from 30 customers of Janji Jiwa Coffee Shop in Medan Selayang through a specially designed questionnaire. Data analysis was carried out using descriptive statistical methods and linear regression to test the relationship between SIM implementation and customer satisfaction. The final regression results indicate that the dependent variable, Consumer Satisfaction of Janji Jiwa Medan Coffee, Medan Selayang District, is significantly impacted (p < 0.05) by the independent variable, Management Information System. Customer satisfaction at the Janji Jiwa Coffee Shop in Medan Selayang has increased dramatically once SIM was implemented. These results suggest that coffee shops can enhance consumer loyalty and streamline their operations by implementing SIM.

show abstract

Customer Satisfaction: A Central Phenomenon in Digital Marketing J&T Express

Cited by 5 publications

References 1 publication

The Role of Service Quality in Increasing Customer Satisfaction at PT. Global Perkasa Ekspres Logistik

The Role of Service Quality in Increasing Customer Satisfaction at PT. Global Perkasa Ekspres Logistik

Pengaruh Digital Marketing, E-Word of Mouth, dan Electronic Trust terhadap Keputusan Pembelian pada Marketplace Shopee

Implementation of Management Information Systems at Janji Jiwa Coffee Shop in Medan Selayang City to Improve Customer Satisfaction

Contact Info

Product

Resources

About