Cure for Empire: The ‘Conquer-Russia-Pill’, Pharmaceutical Manufacturers, and the Making of Patriotic Japanese, 1904–45

Kim, Hoi-eun

doi:10.1017/mdh.2012.105

Cited by 20 publications

(3 citation statements)

References 9 publications

(2 reference statements)

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“…Hoi-eun Kim’s (2013) fascinating work on the famous medical product Seirogan is even more revealing of the aspirations, marketing strategies, and maneuvers of pharmaceutical manufacturers that took advantage of the imperialist milieu. Seirogan, an antidiarrheal herbal medicine, is currently one of the most popular (if not the most popular) over-the-counter pills in Japan.…”

Section: Representing Empire’s “Dis-ease” Manufacturing Empire’s “Idmentioning

confidence: 99%

Managing “dis-ease”: Print media, medical images, and patent medicine advertisements in colonial Korea

Park

2017

International Journal of Cultural Studies

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Over the past several decades, cultural studies scholars have shown a keen interest in the symbiosis between mass media and medicine, paying substantial attention to the capacity of media to construct meanings and images of health and disease and their material effects. In this article, I attempt to extend the insights of this scholarship into the historical context of colonial Korea under the non-western imperial power of Japan in the early 20th century. I critically analyze medical images and health discourses in print media to interrogate the ways in which these images and texts were interwoven in the production of novel ideas, metaphors, and notions of health, illness, and the body in the colonial modernity of Korea under Japanese rule (1910–45). Medical illustrations, along with texts in the vernacular newspapers and their patent medicine advertisements, powerfully forged visions of “ideal” male and female bodies at the intersection of Japanese colonialism, Korean nationalism, and modernity.

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Section: Representing Empire’s “Dis-ease” Manufacturing Empire’s “Idmentioning

confidence: 99%

Managing “dis-ease”: Print media, medical images, and patent medicine advertisements in colonial Korea

Park

2017

International Journal of Cultural Studies

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“…For Korea, seeHenry (2017); and see alsoHan and Chun (2014). For the broader Sinophone context, see the work of Howard Chiang (UC Davis).6 Kim (2013). See alsoPark (2017b) andYang (2013).7 Yoo(2016) Yum (2014)…”

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Engaging with a genealogy of health: Biopolitics and Korean medicine

DiMoia

2018

Studies in History and Philosophy of Science Part C: Studies in

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“…As Hoi-eun Kim notes, Japanese pharmaceutical companies display a commercial ingenuity in profiting from an expanding imperial culture, and they were quick to recognize the potential of imperial symbolism to market their products. 71 Timothy Yang adds that pharmaceutical companies like Hoshi were the center of complex connections between science, capitalism, and nationalism and utilized the rhetoric of "enlightened empire" to further their investment plans. 72 Thus, there is a need to consider the key role of imperial scientific projects in legitimating consumer products like ginseng in colonial Korea.…”

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The Pitfalls of Monopoly Production and the Ginseng Derivatives Market in Colonial Korea, 1910–1945

Kim¹

2017

Seoul Journal of Korean Studies

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When the Japanese empire annexed Korea, it acquired one of the most lucrative ginseng cultivation regions in the world. However, efforts to profit from ginseng faltered as Japanese expansion into China in the 1920s and 1930s generated anti-Japanese consumer resistance. The colonial state imposed a state monopoly on its most profitable ginseng product hongsam, or "red ginger." However, the association of hongsam with Japanese imperialism hampered sales in China, which was its primary export market. The far less profitable ginseng products, on the other hand, were left largely unregulated, and this circumstance allowed private companies to expand alternative markets on their own initiative. In particular, various companies developed derivative manufactured products from ginseng such as extracts, pills, powders, and tonics. Further spurring the appetite for ginseng products during the colonial period was the science of empire that committed considerable resources to biomedical facilities that conducted ginseng research. Private producers appropriated Japan's imperial science to give legitimacy to their products. Historians who placed an emphasis on hongsam production have largely overlooked the complex factors behind the mass consumption of ginseng during the colonial period. Yet when assessing ginseng's colonial legacies, we must consider not just the role of the colonial state, but also the role of private producers that pioneered new consumer markets.

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Cure for Empire: The ‘Conquer-Russia-Pill’, Pharmaceutical Manufacturers, and the Making of Patriotic Japanese, 1904–45

Cited by 20 publications

References 9 publications

Managing “dis-ease”: Print media, medical images, and patent medicine advertisements in colonial Korea

Managing “dis-ease”: Print media, medical images, and patent medicine advertisements in colonial Korea

Engaging with a genealogy of health: Biopolitics and Korean medicine

The Pitfalls of Monopoly Production and the Ginseng Derivatives Market in Colonial Korea, 1910–1945

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