Cross-cultural validity of the food-related lifestyles instrument (FRL) within Western Europe

Scholderer, Joachim; Brunsø, Karen; Bredahl, Lone; Grunert, Klaus G.

doi:10.1016/j.appet.2003.11.005

Cited by 155 publications

(113 citation statements)

References 21 publications

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“…Self-reported frequency of buying products with the Choices logo was also divided into three categories: 'never or seldom', 'sometimes' and 'often or always'. A mean score (range: 1-4) was calculated for each motive included in the FCQ (2,22) , and for importance of product information, shopping list and importance of pleasure (range: 1-7) (5) . The numbers of observed products purchased with the logo were added up, both for the whole study population and per person.…”

Section: Calculationsmentioning

confidence: 99%

Actual use of a front-of-pack nutrition logo in the supermarket: consumers’ motives in food choice

Vyth

Steenhuis

Vlot

et al. 2010

Public Health Nutr.

116

112

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Objective: A front-of-pack nutrition logo on products with relatively favourable product compositions might help consumers to make more healthful choices. Studies investigating actual nutrition label use in point-of-purchase settings are scarce. The present study investigates the use of the 'Choices' nutrition logo in Dutch supermarkets. Design: Adults were asked to complete a validated questionnaire about motivation for food choice and their purchased products were scored for the Choices logo after they had done their shopping. Setting: Nine supermarkets in The Netherlands. Subjects: A total of 404 respondents participated. Results: Of the respondents, 62 % reported familiarity with the logo. The motivations for food choice that were positively associated with actually purchasing products with the logo were attention to 'weight control' and 'product information'. The food choice motive 'hedonism' was negatively associated with purchasing products with the logo. Conclusions: This is the first study to investigate actual use of the Choices logo. In order to stimulate consumers to purchase more products with a favourable product composition, extra attention should be paid to hedonistic aspects such as the tastefulness and the image of healthy products.

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Section: Calculationsmentioning

confidence: 99%

Actual use of a front-of-pack nutrition logo in the supermarket: consumers’ motives in food choice

Vyth

Steenhuis

Vlot

et al. 2010

Public Health Nutr.

116

112

View full text Add to dashboard Cite

show abstract

“…Depending on the type of cross-group comparison one wants to make, different levels of equivalence are required (Scholderer, Brunsø, & Grunert, 2004;Steenkamp & Baumgartner, 1998;Van den Berg & Lance, 2000;Van de Vijver & Leung, 1997, p. 144). For instance, comparisons across countries or other cultural groups that involve structural relations between certain variables (i.e., structural comparisons) require the survey instrument to exhibit metric equivalence across groups.…”

Section: Testing For Measurement Equivalence Across Culturesmentioning

confidence: 99%

How Harmful are Survey Translations? A Test with Schwartz's Human Values Instrument

Davidov

Beuckelaer

2010

International Journal of Public Opinion Research

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One major challenge in international survey research is to ensure the equivalence of translated survey instruments across different cultures. In this study, we examine empirically the extent to which equivalence of survey instruments to measure human values can be established across cultures sharing the same language as opposed to cultures having a different language. We expect cultures using the same language to exhibit higher levels of equivalence. Our examination made use of a short (i.e., a 21-item) survey instrument to measure Schwartz's human values based on data from the second and the third rounds of the European Social Survey (ESS). The empirical results support our expectations.

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“…Based on the meansend chain theory, the authors successfully develop a cross-nationally validated food-related lifestyle instrument [3,14] . Thus far, their FRL instrument is applied to many European nations [3] , Australia [12] and also to some Asian nations; such as Singapore and Japan [12,15] .…”

Section: Introductionmentioning

confidence: 99%

Food-Related Lifestyle Segments in Taiwan: Application of the Food-Related Lifestyle Instrument

Fang¹

2009

American Journal of Applied Sciences

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Problem statement:This study applied the Food-Related Lifestyle (FRL) instrument for market segmentation in the Taiwan food sector. FRL instrument was originally developed by the Market-Based Product and Process Development in Danish (MAPP) research group, the instrument was adjusted for the Chinese food culture. The FRL instrument is wildly applied to empirical market analysis, especially in European nations. Its reliability and validity are also empirically proven. The present study serves as the first attempt to employ the FRL instrument to explore food-related lifestyle segments in Taiwan. Approach: A short questionnaire was issued to 650 Taiwanese consumers using quota sampling procedures and 565 valid responses were collected. Using the two-step cluster analysis, four distinct food-related consumer lifestyle segments were identified. Results: The four segments includes: traditional consumers (23.54%), adventurous consumers (27.61%), uninvolved consumers (24.07%) and astute consumers (24.78%). Conclusion/Recommendations: Comparison showed that these segments differ in their attitudes and behaviors towards food consumption. Profiles of the segments are achieved by observing the socio-demographic characteristics of typical segment members.

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Cross-cultural validity of the food-related lifestyles instrument (FRL) within Western Europe

Cited by 155 publications

References 21 publications

Actual use of a front-of-pack nutrition logo in the supermarket: consumers’ motives in food choice

Actual use of a front-of-pack nutrition logo in the supermarket: consumers’ motives in food choice

How Harmful are Survey Translations? A Test with Schwartz's Human Values Instrument

Food-Related Lifestyle Segments in Taiwan: Application of the Food-Related Lifestyle Instrument

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