Creating competitive advantage through entrepreneurial factors, collaboration and learning

Abstract

PurposeThe purpose of this study was to explore the influence of entrepreneurial attitudes, motivation and orientation on the entrepreneurial competitive advantage of innovative entrepreneurs in the tourism and hospitality industry, including those involved with bed and breakfasts, travel agencies and restaurants.Design/methodology/approachFirst, the sample for this study was selected through news media reporting on well-known new entrepreneurs, from lists of those entrepreneurs who have won innovation entrepreneurship loan subsidies from the government and from lists of those who have won innovation awards. Second, a pretest was used to confirm the feasibility of the questionnaire. The pretest survey was distributed to a total of 150 tourism and hospitality entrepreneurs. A total of 8 dimensions/facets and 36 items were confirmed. Finally, data collection took place for 9 months. A total of 1,150 questionnaires were distributed, and 606 questionnaires were recovered.FindingsThis study proposes a new multi-integration model of moderation-mediation analysis. The innovative business model explores the relationship between entrepreneurial factors and competitive advantage. Based on a survey of 606 staff members and managers of tourism and hospitality firms, entrepreneurs in the tourism and hospitality industry with entrepreneurial attitudes and motives had opportunities to increase their entrepreneurial orientation.Practical implicationsIn the process of innovative entrepreneurship, whether through organizational learning or other enterprise cooperation, it is necessary to pay more attention and propose different environmental management strategies. In addition, this study also found that marketing uncertainty moderates between entrepreneurial attitudes and entrepreneurial motives. Entrepreneurial motives are more conservative than other motives, and there is increased confidence in investing in innovative entrepreneurship in stable environments.Originality/valueThis study indicates that innovative entrepreneurial tourism and hospitality firms have a mediating or moderating effect on the relationship between entrepreneurial attitudes and positional advantage. If used properly, these resources can help the new entrants in the tourism and hospitality sector avoid the limitations of environmental change, firm size or insufficient information and improve their competitive advantage.

The Effect of Green Innovation, Green Organizational Culture, Eco-Efficiency and Collaboration on Competitive Advantage

“…By working together, industries can gain access to greater sources of energy, recognition, and rewards, especially when faced with limited resources and competition (Reficco et al, 2018). The findings of Mugni et al (2022) and Liu et al (2023) further support the idea that collaboration between companies has a significant impact on competitive advantage.…”

“…Collaboration can increase competitive advantage. It is because the resource network generated by inter-firm collaboration accelerates obtaining external information within the firm and enables firms to respond to changes in the external environment through dynamic capabilities and propose innovative performance to create excellence (Liu et al, 2023). Following stakeholder theory, establishing collaboration aims to assist companies in strengthening relationships with external parties so that companies receive more support in developing competitive advantages.…”

Developing an effective data-led strategy: managing the enablers

“…Furthermore, to enable an EDLS, technically skilled personnel such as data analysts, data scientists and data engineers, are critical components when developing a BDAC, even though they are often considered to be rare firm resources (Ghasemaghaei, 2019). At a technical level, IT skills are required to manage the vast, complex, structured and unstructured nature of data, in order to generate insights for a successful EDLS (Liu et al ., 2023a; Wang et al ., 2018). Such a focus on skills and capabilities require a close integration with legacy IT infrastructure and systems to interact with EDLS platforms and systems (Hausberg et al ., 2019).…”

“…Prior studies indicate that ACAPT, as a measure of the ability to recognise, obtain and understand the value of external knowledge, is often beset with challenges. Such challenges emerge when using business analytics and the firm has to deal with issues related to adaptability of employees, the reliability and validity of market segmentation, and information systems issues (Hamilton and Sodeman, 2020; Liu et al ., 2023a). To counteract some of these challenges the most effective approach to building an EDLS usually starts, not with the data, but with identifying an opportunity through a robust organisational ACAPT and determining how the EDLS model can improve performance.…”

The Moderating Role of Entrepreneurial Networking between Entrepreneurial Alertness and the Success of Entrepreneurial Firms

“…Furthermore, studies on entrepreneurial awareness have mostly focused on the theoretical support of dynamic skills, but essential theoretical foundations of resource dependency theory have received limited attention, particularly in the context of Pakistani entrepreneurial enterprises. Thus, to fill the contextual vacuum in Pakistani settings and the theoretical gap in the form of contradictions in the current literature, it is preferable to identify the moderator who is disrupting this relationship [27,28].…”