Correcting HPV Vaccination Misinformation Online: Evaluating the HPV Vaccination NOW Social Media Campaign

Sundstrom, Beth; Cartmell, Kathleen B.; White, Ashley A.; Well, Henry; Pierce, Jennifer Young; Brandt, Heather M.

doi:10.3390/vaccines9040352

Cited by 31 publications

(23 citation statements)

References 33 publications

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“…These findings support the documented tendency to seek reliable information about HPV through social media (Ilozumba et al, 2021;Widman et al, 2018;Yoo et al, 2018). Studies have shown the benefits to students of social media-based HPV interventions led by nurses and other health care providers through Facebook and Twitter in reducing HPV misinformation (Sundstrom et al, 2021) and improving vaccination intention (Lai et al, 2015).…”

Section: Online Social Networking Use and Acculturation Influencesupporting

confidence: 75%

HPV vaccination, information sources, and acculturation among Chinese college students aged 18–26 in the United States

Tung

Lin

Chao

et al. 2021

Research in Nursing & Health

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Human papillomavirus (HPV) vaccination behaviors among Chinese college students (CCS) in the United States are affected by social determinants of health. Using a selfreport questionnaire and a snowball sampling technique, this cross-sectional study investigated (a) HPV vaccination practices; (b) primary social networking platforms and preferred means of receiving HPV information; and (c) the influence of acculturation on HPV vaccination, HPV information sources, and social networking use among 213 CCS aged 18-26 in the United States. About half (50.7%) had received one to three doses of an HPV vaccine, and 91.7% had received their first dose. The most popular social networking platforms were WeChat (69.5%), Instagram (58.7%), text messaging (55.4%), and Facebook (47.4%). Preferred means of receiving future HPV information included the internet, online social networking, and health professionals. Participants with high Asian identification (AI) were less likely to receive the HPV vaccine than those with high Western identification. Participants with high AI were more likely to use WeChat for their social networking but less likely to use US-based social media platforms. Acculturation, preferred social networking platforms, and sources and communication of HPV (i.e., health professionals, family members, schoolteachers, friends) influenced participants' HPV vaccination. To promote equity of access to health messages and increase HPV vaccination, future efforts should pay attention to CCS with high AI and incorporate their cultural beliefs and practices. Given that nonprofessionals (e.g., family, friends) were influential factors in HPV vaccination, it is critical to tailor interventions for CCS to the recipients and their social circles.

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Section: Online Social Networking Use and Acculturation Influencesupporting

confidence: 75%

HPV vaccination, information sources, and acculturation among Chinese college students aged 18–26 in the United States

Tung

Lin

Chao

et al. 2021

Research in Nursing & Health

View full text Add to dashboard Cite

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“…Both Trusters (HPV) and the Ambivalent (COVID19) are ripe for receiving inoculation messages against misinformation across vaccine safety, effectiveness, the testing process, transparency, ingredients, and adverse reactions. Similar misinformation domains have been recognized in the literature across HPV and COVID-19 yet never in this social media vaccine frame-stance context at this scale (Calo et al, 2021;Head et al, 2018;Jamison et al, 2020;Kim et al, 2020;Loomba et al, 2021;Massey et al, 2020;Sundstrom et al, 2021;Van der Linden et al, 2016;Zimet et al, 2013).…”

Section: Vaccine Hesitancy Profiles As Person Centered Audience Segmentation For Targeted Campaignssupporting

confidence: 65%

Scaling Up the Discovery of Hesitancy Profiles by Identifying the Framing of Beliefs towards Vaccine Confidence in Twitter Discourse

Weinzierl

Hopfer

Harabagiu

2021

Preprint

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Our study focused on the inference of the framing of confidence in the HPV vaccine throughout a collection of 422,078 tweets as well as the framing of confidence in the COVID-19 vaccines through a collection of 5,865,046 tweets. The vaccine confidence framings were inferred by using a novel Question/Answering framework enabling the derivation of a misinformation taxonomy as well as trust taxonomies for these two vaccines. These taxonomies, along with the analysis of vaccine literacy, the implied moral foundations and the tension between vaccine mandates and civil rights allowed us to discover several profiles of hesitancy for each vaccine across 138,779 Twitter users referring to confidence in HPV vaccine and 665,798 users referring to confidence in COVID-19 vaccines. These hesitancy profiles inform public health messaging approaches to effectively reach Twitter users with promise to shift or bolster vaccine attitudes.

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“…Both Trusters (HPV) and the Ambivalent (COVID19) are ripe for receiving inoculation messages against misinformation across vaccine safety, effectiveness, the testing process, transparency, ingredients, and adverse reactions. Similar misinformation domains have been recognized in the literature across HPV and COVID-19 yet never in this social media vaccine frame-stance context at this scale (Calo et al, 2021 ; Head et al, 2018 ; Jamison et al, 2020 ; Kim et al, 2020 ; Loomba et al, 2021 ; Massey et al, 2020 ; Sundstrom et al, 2021 ; Van der Linden et al, 2016 ; Zimet et al, 2013 ).…”

Section: Vaccine Hesitancy Profiles As Person Centered Audience Segme...supporting

confidence: 63%

Scaling up the discovery of hesitancy profiles by identifying the framing of beliefs towards vaccine confidence in Twitter discourse

2022

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Our study focused on the discovery of how vaccine hesitancy is framed in Twitter discourse, allowing us to recognize at-scale all tweets that evoke any of the hesitancy framings as well as the stance of the tweet authors towards the frame. By categorizing the hesitancy framings that propagate misinformation, address issues of trust in vaccines, or highlight moral issues or civil rights, we were able to empirically recognize their ontological commitments. Ontological commitments of vaccine hesitancy framings couples with the stance of tweet authors allowed us to identify hesitancy profiles for two most controversial yet effective and underutilized vaccines for which there remains substantial reluctance among the public: the Human Papillomavirus and the COVID-19 vaccines. The discovered hesitancy profiles inform public health messaging approaches to effectively reach Twitter users with promise to shift or bolster vaccine attitudes. Supplementary Information The online version contains supplementary material available at 10.1007/s10865-022-00328-z.

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Correcting HPV Vaccination Misinformation Online: Evaluating the HPV Vaccination NOW Social Media Campaign

Cited by 31 publications

References 33 publications

HPV vaccination, information sources, and acculturation among Chinese college students aged 18–26 in the United States

HPV vaccination, information sources, and acculturation among Chinese college students aged 18–26 in the United States

Scaling Up the Discovery of Hesitancy Profiles by Identifying the Framing of Beliefs towards Vaccine Confidence in Twitter Discourse

Scaling up the discovery of hesitancy profiles by identifying the framing of beliefs towards vaccine confidence in Twitter discourse

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