2020
DOI: 10.1002/pa.2495
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Corporate social responsibility projects to supports multinational enterprises' reputation building efforts in Mexico

Abstract: ENDNOTES1 Country classifications is made based on "London FTSE Equity Country Classification September 2019" report.2 Best to authors' knowledge and availability to public consumption. 3 The classification of market for this information based on NAICS: 312111 and SIC Code: 2086. 4 Identified by the company as "jobs that are traditionally held by men" (PepsiCo, 2019a).

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Cited by 9 publications
(9 citation statements)
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“…In other words, it helps an investigated topic to be expand in time and across the geography for a bettering the current understanding 8 . As a result, this type of literature review plows the path for future literature developments and converts inductive reasoning a building block for theory building 9,10 . Besides, it enables cross disciplinary research and shape new research avenues 11 , as it is in this case.…”
Section: Introductionmentioning
confidence: 99%
“…In other words, it helps an investigated topic to be expand in time and across the geography for a bettering the current understanding 8 . As a result, this type of literature review plows the path for future literature developments and converts inductive reasoning a building block for theory building 9,10 . Besides, it enables cross disciplinary research and shape new research avenues 11 , as it is in this case.…”
Section: Introductionmentioning
confidence: 99%
“…The case study approach has been employed to study how current events unfold through phases and what type of effect they create in different settings. While the method itself being a robust observation-based inquiry, it is an effective tool to combine literature and real-life events beyond the developed theoretical frameworks [27,28,29]. This is especially the case for the newly occurring events, phenomena, and developments [30].…”
Section: Methodsmentioning
confidence: 99%
“…The influence of corporate social responsibility (CSR) ideology, a stream of thought that iterates the importance of companies' duty to society as corporate citizens 27 , has significantly impacted how medical institutions approach their patients and society as a whole. Leveraging the idea of the possibility to establish a win-win scenario without a clash between a firm's profit-seeking interests and the well-being of societies 28 , healthcare providers and related institutions start to adopt practices that are pursuing the overall wellness of society and environment. This stems from the idea that CSR could lead enterprises to acquire social legitimacy and credibility while enabling them to mitigate their riskiness 29 .…”
Section: Social Responsibilitymentioning
confidence: 99%