Corporate Social Responsibility Communication from the Vedantic, Dharmic and Karmic Perspectives

Muniapan, Balakrishnan; Raj, Sony Jalarajan

doi:10.1108/s2043-9059(2014)0000006001

Cited by 6 publications

(1 citation statement)

References 30 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Many early examples of businesses taking social obligations in the form of philanthropic activities are available (Carroll, 2008; Carroll and Shabana, 2010). In Indian context early evidences of businesses involving themselves in social activities can be traced from the Vedic literature and Puranas (Muniapan, 2014). With the industrial revolution in Europe and its migration to other parts of the globe, world witnessed emergence of large size businesses and a discussion about their social obligations.…”

Section: Introductionmentioning

confidence: 99%

Barriers to corporate social responsibility: an Indian SME perspective

Dixit¹,

Priya²

2021

IJOEM

View full text Add to dashboard Cite

PurposeSmall and medium enterprises (SMEs) across the world are generally found to have a limited interest in wider social issues. SMEs face many barriers in operating in a socially responsible and sustainable manner despite it making a good business sense. This paper explores the barriers and challenges faced by Indian SMEs for engaging in corporate social responsibility (CSR) practices.Design/methodology/approachThe research uses interpretive structural modelling (ISM) to explore the structural relationship among barriers faced by Indian SMEs in their CSR engagement which were identified from the past literature and validated by the experts.FindingsThe study identified thirteen variables as important barriers resulting in a lower CSR engagement by Indian SMEs. The ISM model indicates that Indian SMEs focus on tactical rather on strategic needs along with their limited information and knowledge about CSR are the main driving forces which keep them away from an active and meaningful CSR engagement. Their limited CSR engagement capabilities, limited need to engage with their workforce and lower CSR perceived benefits also constrain their CSR engagement. The Indian SMEs also do not see a need for CSR engagement because of lower community and governmental pressure.Originality/valueThe study provides a comprehensive listing of CSR engagement barriers faced by Indian SMEs along with the structural relationships among them. The model developed provides CSR professionals and policymakers an understanding of the important impediments in CSR engagement of Indian SMEs based on their driving power and dependence. This insight will help them in designing initiatives to influence identified barriers to promote CSR engagement by Indian SMEs.

show abstract

Section: Introductionmentioning

confidence: 99%