Consumption values and physical activities: consumers’ healthy eating choices

Thomé, Karim Marini; Pinho, Guilherme Mata; Hoppe, Alexia

doi:10.1108/bfj-12-2017-0683

Cited by 34 publications

(34 citation statements)

References 41 publications

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“…Thus, advertisements and curiosity stemming from observing others use FDAs can positively impact customers' intentions to order food on FDAs. A positive association between epistemic value and choice behavior was in fact confirmed by Thomé et al (2019). Support for this hypothesis indicates that users are more likely to order food from FDAs if they see their friends and acquaintances do the same.…”

Section: Proposition Of Food Delivery Appsmentioning

confidence: 73%

“…Epistemic value denotes the ability of a product or service to incite curiosity, offer a sense of novelty, and/or satisfy information search instincts (Choe and Kim, 2019;Wong et al, 2019). Studies have found a positive association between epistemic value and choice behavior in domains such as health food (Thomé et al, 2019) and tourism destinations (Ashton, 2015). This study measures epistemic value in terms of visibility, which reflects the nature of mobile apps like FDAs.…”

Section: Epistemic Value (Visibility)mentioning

confidence: 99%

“…Studies have found a positive association between epistemic value and choice behavior in domains such as health food (Thomé et al, 2019) and tourism destinations (Ashton, 2015). This study measures epistemic value in terms of visibility, which reflects the nature of mobile apps like FDAs.…”

Section: Epistemic Value (Visibility)mentioning

confidence: 99%

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The value proposition of food delivery apps from the perspective of theory of consumption value

Kaur

Dhir

Talwar³

et al. 2021

IJCHM

218

161

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Purpose The theory of consumption values (TCV) has successfully explained much consumer choice behavior, but few studies have investigated the values that drive food-delivery application (FDA) use. This study aims to bridge this gap by extending the TCV to the FDA context to examine food consumption-related values and interpreting and rechristening generic consumption values to adapt the TCV to the FDA context. Design/methodology/approach An explorative mixed-method research approach was taken to conduct focus group discussions with 20 target users to develop the questionnaire and then administer it for a cross-sectional survey (pen and pencil) to FDA users aged 22–65 years; 423 complete responses so received were analyzed using structural equation modeling. Findings The findings show that epistemic value (“visibility”) is the chief driver of purchase intentions toward FDAs, followed by conditional (“affordances”), price (part of functional value) and social value (“prestige”). Food-safety concerns and health consciousness (proposed as part of functional value) did not share any statistically significant association with purchase intentions toward FDAs. Research limitations/implications The findings of this study are insightful for FDA service providers competing for higher shares in the market by helping them understand ways to influence consumer choices and purchase intentions. Originality/value It is the first study that combines FDAs 2014 an online service that it is attracting a lot of investment 2014and TCV which has continued to be one of the most relevant theories of consumer behavior. It extends the TCV by adapting it to the FDA context with food-consumption-related values. Thus, it adds to the relatively scant literature on FDAs on the whole which is essential, as FDAs represent the business model of new economy, i.e. online-to-offline (O2O). Finally, this study formulates a conceptual framework that may serve as the basis of future research.

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Section: Proposition Of Food Delivery Appsmentioning

confidence: 73%

Section: Epistemic Value (Visibility)mentioning

confidence: 99%

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The value proposition of food delivery apps from the perspective of theory of consumption value

Kaur

Dhir

Talwar³

et al. 2021

IJCHM

218

161

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“…Among the quality attributes, the therapeutic properties of honey were the most important, as reported by previous studies [25,63]. Several studies, in fact, demonstrated that honey is a product with numerous therapeutic properties for human health that are able to prevent and/or treat certain diseases [64,65] and consumers are more and more conscious about its health and medical benefits [56,66]. This result is consistent with Sacchi et al [67] who highlighted that, nowadays, consumers are increasingly interested in food that provides health benefits by improving well-being and reducing the risk of diseases.…”

Section: Discussionmentioning

confidence: 90%

Quality Determinants and Effect of Therapeutic Properties in Honey Consumption. An Exploratory Study on Italian Consumers

et al. 2019

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Nowadays, more and more consumers show a growing interest in healthy food products that may help to maintain or improve human health, such as honey. Honey has always represented a fundamental component of traditional medicine in many world cultures. However, only thanks to several studies carried out in the last years, its use is considered as an alternative and complementary medicine, namely apitherapy. In this way, honey is recognized increasingly by consumers not only as a natural alternative to refined sugar but as healthy food, as shown by determining an increase of its consumption worldwide. This study aims to explore the consumers’ determinants of honey consumption, trying to understand whether, and how much, therapeutic properties of honey affect the Italian consumers’ choices. The findings of this study, although exploratory, provide information on which quality characteristics influence honey consumption in Italy, revealing that, among quality attributes, the therapeutic properties of honey play an important role in affecting consumers’ behavior, followed by income, variety and taste. This could have some implications for producers and marketers as this information could contribute to defining effective marketing strategies for communicating to consumers the quality attributes of honey and its therapeutic benefits.

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“…business model “innovations that create positive and/or significantly reduced negative impacts for the environment and/or society” (Bocken et al , 2014, p. 44). These business model innovations for sustainability have aimed to tackle different sustainability-related issues among those that concern the food industry (Cicatiello et al , 2016; El Bilali, 2019; Matzembacher and Meira, 2019; Mirosa et al , 2016; Papargyropoulou et al , 2014; Thomé et al , 2019). Triggered by the recent digital revolution, an increasing number of organizations in the food industry have designed new business models that leverage digital technology to have an environmental or social impact (Ciulli et al , 2019; Michelini et al , 2018).…”

Section: Introductionmentioning

confidence: 99%

Uncovering the impact of food sharing platform business models: a theory of change approach

Michelini

Grieco

Ciulli

et al. 2020

BFJ

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Purpose The purpose of this paper is to explore the potential impact of food sharing platform business models and to identify the limits and barriers in measuring the impact. Using the “theory of change” (ToC) approach, this paper develops a theoretical framework that captures the activities, outputs and outcomes of food sharing platforms and links them to indicators. Design/methodology/approach The study employs a two-step methodology, which includes a website content analysis followed by two focus groups. The purpose of the website content analysis was to list a set of activities that are performed by food sharing platforms. The focus groups allow to design the ToC and to discuss limits and barriers in measuring the impact of food sharing platforms. Findings The study provides an overview of the main areas of impact of food sharing platforms (environmental, social, economic and political) and identifies the related outcomes. Furthermore, the paper highlights the need for the platform to manage the multifaceted tensions of food waste recovery vs prevention and the benefits of food recovery to helping hungry people vs the actual need to eradicate poverty by addressing social injustices and inequalities. Research limitations/implications The selected sample involved in the focus group comprised a wide but not comprehensive set of stakeholders. Indeed, the obtained information cannot be generalized. In addition, the ToC approach requires a certain discretion of the facilitator and introduces the potential for partiality in conducting the analysis. Practical implications The framework helps to unbundle the complex challenge of measuring the impact of food sharing platforms and it provides managers, practitioners and policy makers with a practical tool to direct their activities toward a better impact. Originality/value From a theoretical perspective the study advances the literature on (food) sharing platforms and contributes to research on the sustainability in the food sector. It indicates the impacts a novel actor relying on digital technology can have in the food sector and points out the tensions between food recovery and prevention and the impact on poverty. The proposed framework could be a useful tool to support practitioners in understanding the trade-offs among the outcomes they aim to attain, and to identify the proper strategies to manage them.

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Consumption values and physical activities: consumers’ healthy eating choices

Cited by 34 publications

References 41 publications

The value proposition of food delivery apps from the perspective of theory of consumption value

The value proposition of food delivery apps from the perspective of theory of consumption value

Quality Determinants and Effect of Therapeutic Properties in Honey Consumption. An Exploratory Study on Italian Consumers

Uncovering the impact of food sharing platform business models: a theory of change approach

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