Consumer Response to Negative Media Information About Certified Organic Food Products

Müller, Christoph E.; Gaus, Hansjörg

doi:10.1007/s10603-015-9299-z

Cited by 32 publications

(24 citation statements)

References 50 publications

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“…Consumers pay more attention to negative information, compared to equally valenced positive information (Ito, Larsen, Smith, & Cacioppo, 1998;Maheswaran & Meyers-Levy, 1990). As a result, negative information is more condemning to a brand than positive information is enhancing (Klein & Dawar, 2004;Müller & Gaus, 2015). In short, negative information is perceived as more revealing and useful in product evaluations, even if the specific product attributes are unrelated to those specified in the message.…”

Section: Spillover Effectmentioning

confidence: 99%

“…Understanding the spillover effect is critical, because it is linked to a range of outcomes including product demand, sales revenues, and consumer perceptions of quality (Janakiraman, Meyer, & Morales, 2006;Müller & Gaus, 2015;Seo, Jang, Almanza, Miao, & Behnke, 2014). The spillover effect on evaluations of product quality is especially important to measure because quality inferences directly impact purchase intentions (Tsiotsou, 2006).…”

Section: Perceived Qualitymentioning

confidence: 99%

See 1 more Smart Citation

Spillover effects of supply chain news on consumers' perceptions of product quality: An examination within the triple bottom line

Nichols

Stolze

Kirchoff

2019

J of Ops Management

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The purpose of this research is to examine the impact that news about supply chain operations related to the triple bottom line (TBL) has on consumers' perceptions. Specifically, it focuses on how sustainability successes and failures in a company's supply chain operations influence consumer perceptions of product quality. These perceptions are based on a spillover effect. The research study is set up across three experiments. Study one tests for the spillover effect in supply chain TBL‐related news and demonstrates that negative supply chain news across all three TBL dimensions reduces quality perceptions. Study two examines the effect across three levels of negative news intensity and finds that the spillover effect is consistent, even with stronger levels of negativity. Study three investigates whether a firm can improve damaged quality perceptions and purchase intentions through a recovery effort. The results of study three suggest that consumers' perceptions and purchase intentions are generally reparable. Collectively, the findings should encourage firms to more rigorously consider how news about their supply chain operations may impact consumers' perceptions and intentions toward the firm's products.

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Section: Spillover Effectmentioning

confidence: 99%

Section: Perceived Qualitymentioning

confidence: 99%

Spillover effects of supply chain news on consumers' perceptions of product quality: An examination within the triple bottom line

Nichols

Stolze

Kirchoff

2019

J of Ops Management

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“…Extrinsic factors such as price, geographic origin, production methods, health and safety claims, and environmental welfare standards are often used as "value descriptors" instead of intrinsic properties of foods. So-described products are thus susceptible to EMA including mislabeling (Bigot, Meile, Kapitan, & Montet, 2015;Manning, 2016;Müller & Gaus, 2015), which may detract from food authenticity and deface the reliability of the producing brand or producing country as a result.…”

Section: Major Food Fraud Alertsmentioning

confidence: 99%

Tackling Fraudsters with Global Strategies to Expose Fraud in the Food Chain

Esteki

Regueiro

Simal‐Gándara

2019

Comp Rev Food Sci Food Safe

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Deliberate adulteration of food products is as old as food processing and production systems. Food adulteration is occurring increasingly often today. With globalization and complex distribution systems, adulteration may have a far‐reaching impact and even adverse consequences on well‐being. The means of the international community to confront and solve food fraud today are scattered and largely ineffective. A collective approach is needed to identify all stakeholders in the food supply chain, certify and qualify them, exclude those failing to meet applicable standards, and track food in a real time. This review provides some background into the drivers of fraudulent practices (economically motivated adulteration, food‐industry perspectives, and consumers’ perceptions of fraud) and discusses a wide range of the currently available technologies for detecting food adulteration followed by multivariate pattern recognition tools. Food chain integrity policies are discussed. Future directions in research, concerned not only with food adulterers but also with food safety and climate change, may be useful for researchers in developing interdisciplinary approaches to contemporary problems.

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“…According to 2012 statistics from the Ministry of Environment and Water (MoEW) [15], agricultural land in the UAE constitutes only 4.6% of its total land. In addition, the value added per worker in the agricultural sector is merely USD 11,795, which is at a large decline since 2000 when this figure was nearly USD 30,000.…”

Section: Organic Products Market In United Arab Emiratesmentioning

confidence: 99%

“…In this study, consumers' groups were found to be due to the consumers' frequency of use (experience) of organic products and level of information (expertise). Müller et al (2015) [15] studied the negative effects on consumers' evaluations of and behavior towards the purchase of certified organic food. The authors used behavioral models and findings from previous studies as well experimental study.…”

Section: Introductionmentioning

confidence: 99%

The Significance of Consumer’s Awareness about Organic Food Products in the United Arab Emirates

2016

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Awareness about negative externalities generated by conventional farming is gaining momentum with consumers around the world, opting for alternatively, namely organically, produced food products. Information about consumers' awareness is an essential element for farmers and marketing agencies to successfully plan production that can capture a greater market share. This study discusses effective factors influencing consumers' awareness about the benefits of organic food in the United Arab Emirates. Sample data and ordinary least square (OLS) regression techniques are applied to delineate factors influencing consumers' awareness about organic food. The results from this regression analysis highlight the importance of specific socioeconomic determinants that change awareness about organic food products in United Arab Emirates (UAE) households. This study finds that awareness about organic food is influenced more effective factors such as gender, nationality, and education as well as income, occupation and age. These research findings apply to other economies and societies that have an increasing per capita spending on organic food, but also where people are highly sensitive to information provided about organic food. Therefore, these results are important to these research beneficiaries including food marketing planners, researchers, and agricultural and food policy makers.

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Consumer Response to Negative Media Information About Certified Organic Food Products

Cited by 32 publications

References 50 publications

Spillover effects of supply chain news on consumers' perceptions of product quality: An examination within the triple bottom line

Spillover effects of supply chain news on consumers' perceptions of product quality: An examination within the triple bottom line

Tackling Fraudsters with Global Strategies to Expose Fraud in the Food Chain

The Significance of Consumer’s Awareness about Organic Food Products in the United Arab Emirates

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