Construction of Maker Multimedia Technology for the Course of Sports Marketing

Abstract

Abstract-Maker education is a new-type educational mode aiming of training and improving students' innovation ability and transforming students' passive learning into initiative exploration. So far, few researches have been made on the field of maker education for the course of Sports Marketing, and the relevant multimedia technology also has not been completely developed, which poses an undue barrier to the launch of maker education. In this paper, maker education multimedia technology for the course of Sports Marketing is developed based on Blockly frame, applying the theory related to maker education, namely the theory of successful intelligence, in the course of Sports Marketing for the first time, and design the maker education multimedia technology from both function design and process design. Finally, to check the effect of the multimedia technology developed in this paper, we use the multimedia technology in the "sports marketing" course for comparison and verification. Results demonstrate the average scores and the proportion of high scores of the class for which the maker education multimedia platform was implemented in the teaching process of Sports Marketing are superior to that of the class for which the maker education multimedia platform was not implemented. These findings indicate that the technology is greatly helpful to improve students' innovation ability, and is of high promotional value and broad application prospect.

Game-Based Multimedia for Horizontal Numeracy Learning

“…These practice questions are also designed like common games that the students usually play so while they are playing the game, they are also learning the concept of numeracy in a horizontal method. Hence, multimedia can be considered to be a relatively effective method which can increase the quality of learning processes in the classroom [15]. Student learning activities are influenced by various factors, such as: strategies, learning models, media, teaching materials used by teachers, learning environments, and facilities in schools.…”

To Cultivate Creativity and a Maker Mindset Through an Internet-of-Things Programming Course

“…According to some studies (Halverson and Sheridan, 2014;Martin, 2015;Huang et al, 2019), students participating in maker learning activities can help others use knowledge to solve problems while learning by doing. The maker learning environment also provides many practical opportunities that can help develop students' creative thinking skills through maker practices (Niu et al, 2017;Godhe et al, 2019). On the other hand, students can learn and develop their learning experience by doing projects.…”

“…The literature has mentioned that maker education is a new type of education model that takes the student as the center and transforms students' passive learning into active exploration activities. However, students' creative thinking skills can be cultivated through maker practices (Niu et al, 2017;Godhe et al, 2019). There are some research results showing that maker education has the advantages of openness, compatibility, sharing, and practicality.…”