Conformity to Social Norms and Attraction to the Group

Bovard, Everett W.

doi:10.1126/science.118.3072.598

Cited by 17 publications

(7 citation statements)

References 3 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…A second goal was to begin to look at possible positive and negative modeling mechanisms, focusing in particular on how much the participant likes the model. As previously noted, individuals tend to like people who are similar to themselves (e.g., C. D. Johnson, Gormly, & Gormly, 1973;Singh & Ho, 2000), and other work suggests that individuals may conform more with those they like, in part for acceptance (Bovard, 1953;Goethals & Nelson, 1973;Kiesler & Corbin, 1965;Rotter, 1967;Singh & Ho, 2000) and in part perhaps to maintain balance or cognitive consistency among cognitions (e.g., Heider, 1958;Newcomb, 1968;Rosenberg & Abelson, 1960). Heider's (1958) balance theory perspective, for example, would hold that if a participant in our first study liked the model, the participant should have felt pressure to become positive toward the musical selection made by the model, in order to achieve balance or consistency among the cognitive elements, namely, positive relationships among participant, model, and music.…”

Section: Discussionmentioning

confidence: 86%

Positive and negative opinion modeling: The influence of another's similarity and dissimilarity.

Hilmert¹,

Kulik²,

Christenfeld³

2006

Journal of Personality and Social Psychology

View full text Add to dashboard Cite

Modeling research that has focused on the effects of observing similar others appears to have underestimated the influence of observing dissimilar others. Two experiments demonstrated that observing a model express liking for a piece of music induced more favorable opinions of the music (positive modeling) when the model was similar to the participant observer in relevant opinions, and more negative opinions (negative modeling) when the model was dissimilar to the participant in relevant opinions. Of note, this pattern was more pronounced when participants also believed their general backgrounds were dissimilar rather than similar to that of the model. Underlying social comparison processes and the mediational role of participants' liking of the model are considered.

show abstract

Section: Discussionmentioning

confidence: 86%

Positive and negative opinion modeling: The influence of another's similarity and dissimilarity.

Hilmert¹,

Kulik²,

Christenfeld³

2006

Journal of Personality and Social Psychology

View full text Add to dashboard Cite

show abstract

“…Other social scientists (mostly, but not exclusively, social psychologists) have instead been more interested in understanding the cognitive processes that give origin to social norms. They studied social norms as beliefs that originate from observing what people do and like (Bovard 1953a, Griskevicius et al . , Mackie et al .…”

Section: Key Differences Between Social and Gender Normsmentioning

confidence: 99%

Gender norms and social norms: differences, similarities and why they matter in prevention science

Cislaghi

Heise

2019

Sociology Health & Illness

248

191

View full text Add to dashboard Cite

Two streams of theory and practice on gender equity have begun to elide. The first is work conducted to change social norms, particularly using theory that emerged from studies in social psychology. The second is work done on gender norms, emerging historically from feminist scholars working to counter gender inequality. As these two streams of work intersect, conceptual clarity is needed to understand differences and similarities between these two traditions. Increased clarity will improve efforts to address harmful norms and practices. In this article, we review similarities and differences between social and gender norms, reviewing the history of the concepts and identifying key tension points of contrast. We identified six areas of comparison that might be helpful for practitioners working for the promotion of global health as they make sense of social and gender norms. We then offer a definition of gender norms for practitioners and researchers working at the intersection between these two theories. Our definition draws from the two different streams of thought of how norms influence people's actions, acknowledging the double nature of gender norms: beliefs nested in people's minds and embedded in institutions that profoundly affect health-related behaviours and shape differential access to health services.

show abstract

“…An alternative sequence may be seen to occur as well: motivation having reference to some fulfillment through the group serves to heighten the individual's perception of its expectancies. 4…”

Section: Norms Roles and Group Expectanciesmentioning

confidence: 99%

“…This view cuts across a number of other motivational schema suggested elsewhere (cf. 4,8,9,12,23), and is intended more as a resolution than a departure. Briefly, these other distinctions appear to involve an "activity focus" and an "other people focus."…”

Section: Individual Variablesmentioning

confidence: 99%