Comportamento Materialista em Adolescentes e Crianças: Uma Meta-análise dos Antecedentes e dos Consequentes

Abstract

Resumo O presente artigo propõe uma meta-análise dos antecedentes e dos consequentes do comportamento materialista entre crianças e adolescentes. Foram identificados 42 estudos científicos localizados em cinco bases de dados, os quais geraram 53 effect sizes, envolvendo uma amostra acumulada de 9.283 crianças e adolescentes. Foi proposto um modelo teórico hipotetizado com base em quatro antecedentes, quatro consequentes e três variáveis moderadoras. Os resultados demonstraram uma relação direta e significativa entre o comportamento materialista de crianças e adolescentes, e, na grande parte das variáveis, antecedentes e consequentes. Ademais, observou-se que a satisfação com a vida apresentou relação negativa com o comportamento materialista. Em relação aos efeitos moderadores, confirmou-se que o local da aplicação da pesquisa tem uma influência significativa sobre a magnitude dos effect sizes. Quanto ao efeito moderador do tamanho da amostra e do país da amostra, estes não exercem influência sobre a magnitude dos efeitos. Além dos resultados destacados, ressalta-se a contribuição teórica proporcionada por esta meta-análise no sentido de prover uma revisão teórica consistente que resultou na integração quantitativa dos principais construtos relacionados aos antecedentes e consequentes do comportamento materialista em crianças e adolescentes.

Antecedents and consequences of impulse buying: a meta-analytic study

“…For the data codification, the same procedures adopted by Ladeira et al (2016) and Vieira (2017) were followed, which allowed that each article was doubly revised. It is highlighted that there are yet some other important aspects in relation to the data codification, which aimed to give more reliability to the development of the systematic review (Uttley and Montgomery, 2017): The researchers responsible for the data codification possess previous experiences in systematic review, as they developed various meta-analysis in the past years. Before the beginning of the extraction process, there was a meeting for the methodological convention and alignment of the aspects to be extracted from the articles. After the completion of the works, there was a new meeting for the presentation of the results obtained by each researcher. …”

“…We believe that the young seek for products that satisfy the references and styles of their reference groups, increasing the desire for purchase. In the sense of satisfaction, differently from an adult, which not necessarily needs to affirm itself in a group, the young can be evaluated by its peers all the time, which would lead them to increase the purchase to satisfy the judgment of the colleagues (Ladeira et al, 2016). Davis and Havighurst (1946) point out that the impulsive characteristics are learned and developed in the first years of life, fact empirically proven in recent studies (Niu and Wang, 2009).…”

“…For the data codification, the same procedures adopted by Ladeira et al (2016) and Vieira (2017) were followed, which allowed that each article was doubly revised. It is highlighted that there are yet some other important aspects in relation to the data codification, which aimed to give more reliability to the development of the systematic review (Uttley and Montgomery, 2017):…”

“…Besides, and converging with the constant investments realized in the market, the store environment was detected as a forwarder of the impulsive behavior. This fact can be increased in segments of higher income, in relation to consumers of the feminine gender or even children (Ladeira et al , 2016). Moreover, not least important for the management context, negative consequences because of impulse buying were not detected.…”