Competitive development of subjects of the agri-business: theory and practice

Research background: While some researchers see digital globalization as a new form of globalization, others liken digitalisation to the globalization that needs to be managed and driven so that institutions and businesses can meet the challenge of digitalisation together. Digitization has encompassed all aspects of economic and social life. In increasingly fierce competition, technological advances and the challenges of science are becoming catalysts for globalization. There is research that suggests that conventional wisdom would say that globalization has stopped arguing that global trade in goods has flattened and cross-border capital flows have fallen sharply since the economic crisis of 2008. However, research shows that globalization is not reversing but enters a new phase that could be defined by a sustained increase in data and information flows. More than a decade later, the new global crisis caused by the COVID-19 pandemic is strengthening the role of information and communication technologies in both the economy and social life. Purpose of the article: The aim of this paper is to highlight the main characteristics of digital globalization that have a major impact on current and future economic and social life. Methods: Documentary analysis and review of the literature are the main research methods. These are doubled by a bibliographic analysis of IT tools. Findings & Value added: Following the documentary analysis, we identified a series of characteristics that allow us to consider that global digitalization can become the determining factor of the economy with direct implications in social life.

show abstract

Digital globalization and its impact on economic and social life

Burlacu

Negescu

Pătărlăgeanu

et al. 2021

SHS Web Conf.

View full text Add to dashboard Cite

show abstract

Competition Theory: Evolution of Views and Content

Prokopenko

2019

UJAE

View full text Add to dashboard Cite

The article examines the theoretical content development of competition and the provisions of the competitive relations formation. It is proved that changes in the market environment attract attention to competitive relations in the first place. It is established that research in the field of competition theory has come a long and difficult way. The evolution of different scientists’ views outlines different directions and possibilities of its understanding in terms of areas of adaptation. It is pointed out that the representatives of the classical school of political economy determined competition through macroeconomic models. Understanding of competition through the issue of combination with monopoly was reflected in the crisis. This led to the formation of the competitive relations development with the simultaneous involvement of state regulation. Representatives of the institutional direction outlined the need to attract innovation to ensure development. At the same time, the understanding of competitive relations was completely compared with the formation of the organization theory. It is determined that the competitive relations evolution also involved the development of behavioral economic theory. This was facilitated by the results of changes in market relations, which were adapted to changes in the economic behavior of market participants. The peculiarities of competition formation for subjects of different sizes have been studied. Attention is paid to the development of competitive relations for the conditions of corporations. The relationship between competition and human capital is presented. It is proved that the formation of competitive advantages fully depends on the level of human capital development. It is determined that the representatives of neo-institutionalism focused on the efficiency of the economy in the study of competition. Thus, at this stage, costs have become important. The development of competition theory from different points of view led to the formation of the theory of competitive evolution. Different models of formation of competitive advantages are presented. The necessity of adaptation of market subjects to constant changes of the market environment and to attraction of separate models of the theory of a competition is proved, depending on possibilities of formation of own competitive advantages in the chosen markets. Key words: competition, competitive relations, competitive advantages, competitive models, strategies, efficiency.

show abstract

Theoretical and Methodological Aspects of Business Analysis in Marketing Research

Babko

BEREZHNA

Prokopenko

2020

UJAE

View full text Add to dashboard Cite

Introduction. The development of information technology makes it possible to create systems that improve business operations and optimize the management decision-making process. Insufficient level of implementation of modern information technologies by companies only hinders the achievement of significant competitive advantages. The connecting link between the business sector, its needs for effective operation, taking into account the requirements of stakeholders and the field of information technology, is business analysis. The purpose of the study is to analyze the activities of a business analyst in the enterprise, in particular his functional responsibilities in conducting marketing research. Results. The subject of business analysis is one of the functions of management, which reflects the technological stage of the decision-making process of change in business under the influence of internal and external factors and it is reduced to the analytical support of these decisions. The object of study of business analysis in the practice of marketing research is the activities of companies aimed at making changes in the business, based on the requirements of stakeholders. In the method of business analysis can be identified specific features, the presence of which is due to its focus on justifying management decisions in the field of business change: systematic and comprehensive approach, normative, continuity, adequacy, adaptability, uncertainty and risk. The object of business analysis is a system that operates and is constantly evolving and improving. In this regard, a list of the most important tasks should be identified, without the study of which the result cannot be considered complete. Conclusions. The method of business analysis as a direction of economic analysis is considered as a systematic comprehensive study of the business itself and its environment in order to ensure change that meets the needs of all stakeholders. A systematic approach to business analysis means that all tasks must be fully addressed. Companies can use business analysis in different ways: they can make it a necessary element of the management system, and can use some of its elements. Accordingly, the scale of business analysis will change. Keywords: business analysis, business analyst, marketing research, stakeholders, management decisions.

show abstract

scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.

Contact Info

customersupport@researchsolutions.com

10624 S. Eastern Ave., Ste. A-614

Henderson, NV 89052, USA

Blog Terms and Conditions API Terms Privacy Policy Contact Cookie Preferences Do Not Sell or Share My Personal Information

Made with 💙 for researchers

Part of the Research Solutions Family.

Competitive development of subjects of the agri-business: theory and practice

Cited by 5 publications

References 0 publications

Digital globalization and its impact on economic and social life

Digital globalization and its impact on economic and social life

Competition Theory: Evolution of Views and Content

Theoretical and Methodological Aspects of Business Analysis in Marketing Research

Contact Info

Product

Resources

About