Competencia, pluralismo y diversidad: integración en un modelo de pluralidad mediática

Abstract

This research reviews relevant definitions, causes, and results on competition, pluralism, and diversity as concepts applied to the media industry, which have tended to be studied in a parallel but isolated way. A Media Plurality Model is thus proposed to integrate the mentioned notions and be applied at four levels of analysis: environments, competitors, contents, and audiences. The notion of media plurality is not intended to substitute competition, pluralism, and diversity but rather to integrate them and give them more precise meaning. Consequently, it is understood that their basic domains are economic, institutional, and cultural, respectively. Resumen Esta investigación revisa las definiciones, causas y resultados relevantes sobre la competencia, el pluralismo y la diversidad como conceptos aplicados a la industria de la comunicación. Han tendido a ser estudiados de una manera paralela, pero aislada. Por ello, se propone un Modelo de Pluralidad Mediática, que integra las nociones anteriores y que se aplica en cuatro niveles de análisis: entornos, competidores, contenidos y audiencias. La noción de pluralidad mediática no pretende sustituir a las de competencia, pluralismo y diversidad, sino integrarlas y dotarlas de un significado más preciso. Se entiende, por tanto, que sus dominios básicos son respectivamente el económico, el institucional y el cultural.

Design of an Adaptive Educational Application to Generate Customized Tests Based on Ontology

“…The university carried out a project where, by taking advantage of mobile technology and collaborative tools, the traditional teaching model was modified. A similar experience was also carried out at the University of Murcia (UMA), where the students themselves were the creators of the didactic content [12].…”